Product Page SEO: The Complete Guide to Ranking Your Products on Google
Product detail pages win or lose on a narrower question than category pages or blog posts. A category page can satisfy broad…
Read MoreWooCommerce runs more online stores than any other platform, and merchants move to it from Shopify for two reasons: ownership and fit. No monthly platform fee, no transaction fee on your gateway, your code and data on your hosting, WordPress for the content that earns search traffic, and plugins or custom code for the logic Shopify would not allow. We move the catalog, customers, orders, content, and every URL, build a fast block theme, and cut over with nothing lost.
15
Fifteen years of building, migrating, and growing online stores for B2B and B2C brands.
30+
SEO, AI search, paid media, design, and development experts under one roof.
USA
A US-based core team you talk to directly, backed by vetted specialists worldwide.
4.9
Average score across 650+ verified client reviews.
Shopify to WooCommerce
Shopify is hosted and closed; WooCommerce is open and yours, which means the hosting, the theme, and the plugins become decisions instead of defaults. Here is what our migration covers, run by our WordPress and WooCommerce development team.
Products, variants, metafields, collections, customers, discounts, apps, theme, and integrations inventoried and mapped to WooCommerce; managed WordPress hosting sized to your traffic and orders, with High-Performance Order Storage, object caching, a CDN, and backups planned from the start.
Products, images, categories, tags, brands, and inventory moved by API. Shopify variants become variable products with attributes (no three-option limit), metafields become product attributes or custom fields, collection rules become categories and tags. Counts reconciled.
Customers with addresses and tags, plus the full order history with statuses and totals, imported into HPOS so reporting and support continue. Passwords never leave Shopify; a reset campaign is planned.
A custom WordPress block theme designed for your brand and built for Core Web Vitals, with WooCommerce blocks for product, cart, and checkout and the editor your team already knows; no page builder bloat. See WooCommerce web design.
Pages, blog posts, authors, categories, and media moved into WordPress with formatting intact, internal links rewritten, and the editorial structure that WordPress does better than any commerce platform set up for the content that earns your search traffic.
Each Shopify app matched to a vetted plugin or built as custom code: payments (Stripe, PayPal, Authorize.net, or your gateway, with no transaction fee), shipping, tax, subscriptions, reviews, search, email, and ERP or 3PL connections through the REST API.
The checkout fields, pricing logic, product rules, and workflows Shopify kept behind Plus or did not allow, built directly into WooCommerce; it is your code.
A crawl and rankings baseline, every /products/, /collections/, /pages/, and /blogs/ URL mapped to your new structure, metadata, canonicals, and schema carried across, redirects loaded before launch, and Search Console watched daily afterward. Built with our WordPress SEO practice.
A rehearsed cutover with a delta sync, DNS at a quiet hour, caching tuned, security hardening and automated updates and backups in place, training for your team, and support for the updates a self-hosted store needs.
Why merchants move
We build on both and we are honest about the trade: Shopify handles hosting, security, and updates for you, and a professionally maintained WooCommerce store costs more per month than most Shopify plans once hosting and maintenance are counted. WooCommerce wins when ownership, content, and custom logic are worth more than that convenience, which for the stores below they are.
Your code, your database, your hosting, your region, your terms; no platform policy on what you sell, how checkout works, or which gateway you use, and no risk of a store being switched off.
WooCommerce is free; use any gateway with no 0.2 to 2 percent surcharge, and pay for hosting and the plugins you actually need.
WordPress editorial tools, taxonomies, authors, and the deepest SEO plugin ecosystem, for content-led brands whose guides and articles bring the buyers in.
Custom fields, pricing rules, product configurators, membership, and checkout steps built directly, without waiting for a platform to allow them.
Variable products with any number of attributes, custom product types, and a catalog model you can extend.
Updates, security, backups, and performance become your responsibility or your agency's. We set them up to run automatically and offer a support plan; if you would rather not own that, BigCommerce is the hosted alternative.
On every Shopify to WooCommerce migration
Whatever the size of the store, these hold on every WooCommerce migration we run:
Another direction, or WooCommerce from a different platform? We run these routes too, and the free audit builds your task list in two minutes.
Six steps that keep rankings, customers, and integrations through the move and leave you with a store that runs itself: audit and hosting plan first, data mapped before it moves, the block theme and plugins built in parallel, SEO as its own workstream, a rehearsed cutover, and the maintenance plan an owned store needs. Typically eight to fourteen weeks.
Inventory of the Shopify store, the mapping to WooCommerce, hosting sized and priced, the plugin list, and a fixed price. Start with the free audit.
Variants, metafields, collections, customers, and orders mapped; a full test migration into staging; counts reconciled.
Theme designed and built, pages and blog migrated, the editorial structure set up.
Payments, shipping, tax, subscriptions, search, email, and ERP or 3PL connected and tested; the redirect map, metadata, and schema in place.
Caching and performance tuned, security hardened, a rehearsed cutover with a delta sync, DNS at a quiet hour, sitemap submitted.
Daily checks for two weeks, training, and automated updates and backups with a support plan if you want one.
Stores that moved with us and kept what mattered.
John
Pool & Hot Tub Depot
★★★★★
“Working with this team has been an absolute pleasure! Their dedication to creating successful e-commerce stores is unmatched. We collaborated seamlessly, and their expertise helped us achieve outstanding results. Our online store has seen tremendous growth and success thanks to their guidance and support. Highly recommended!”
ProAudio
ProAudio
★★★★★
“The MAK squad whipped up an absolutely stunning website for me and totally outdid themselves! The tailor-made site ended up far exceeding my wildest dreams. They wrapped it up right on schedule, it's completely mobile-friendly, and my visitor stats are skyrocketing.”
Jeff Gawronski
DormCo.com
★★★★★
“Mak Digital is the real deal! I have been in online retail since roughly 2005 and have worked with dozens of IT professionals. Not until meeting Mary and Mak Digital was I able to stop the carousel of developers. Our store DormCo.com has been under Mak's care since fall of 2014 and Byourbed.com was a customized store that was launched by Mak in 2016.”
Send us your Shopify URL. We will reply with a fit assessment, the hosting and plugin plan with its monthly cost, the task list the move involves, and a fixed price.
Cost, hosting, maintenance, variants, apps, passwords, SEO, downtime, and timelines.
The software is free and there is no transaction fee on your gateway, but a professionally hosted and maintained store costs more per month than a basic Shopify plan: managed hosting, premium plugins, and updates. The saving shows up in fees at volume, in apps you no longer need, and in custom work you can build once instead of renting; we put your real monthly number in the fit assessment.
Ownership of code, data, and hosting; no platform policy on products, checkout, or gateways; WordPress editorial tools and SEO for content-led brands; and custom logic Shopify would not allow or kept behind Plus. If none of those matter to you, Shopify may still be the right home.
You or your agency. We set up automated core and plugin updates, backups, security hardening, and uptime monitoring at launch, and offer a support plan that covers updates, performance, and new features so ownership does not mean babysitting.
Variants become variable products with attributes, with no three-option limit; metafields become attributes or custom fields; collections and their rules become categories and tags. Products you split on Shopify can be merged.
Each is matched to a vetted plugin, a native WooCommerce feature, or custom code, and its data migrated where the vendor allows. The audit lists every app and its replacement before you commit.
No; Shopify does not export them. Customers, addresses, and history move; we plan a reset campaign with your email tool so returning customers log in once and continue.
Not with the SEO workstream we run: a baseline crawl, one-to-one redirects for every indexed URL into a structure you choose, metadata and schema carried across, and daily monitoring for two weeks. Badly redirected migrations lose 20 to 50 percent of organic traffic; ours are built to lose none, and WordPress gives you more technical SEO control afterward.
Managed WordPress hosting sized to your traffic and order volume, with object caching, a CDN, staging, and backups, and High-Performance Order Storage enabled. We recommend specific providers in the fit assessment and set the environment up.
No. The Shopify store sells until the final delta sync; DNS switches at a quiet hour with redirects already live, and the old store stays available until the last order is confirmed on WooCommerce.
Eight to fourteen weeks for most stores. Cost depends on catalog size, content volume, custom logic, and integrations; the migration tooling is a small part, the theme and integrations the rest. The quote is fixed after the audit.
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