Now building on BigCommerce, Shopify, Magento & WordPress

eCommerce Web Design Services Built to Sell

Great design makes customers recognize you in an instant. We design and build storefronts where every screen, state, and pixel holds the same gravity, so the whole thing pulls people toward checkout.

2012
Building stores since
4×
BigCommerce award winner
600+
Stores designed and built

MAK Digital at a glance

  • 15

    Years in eCommerce

    Fifteen years of building, migrating, and growing online stores for B2B and B2C brands.

  • 30+

    In-house specialists

    SEO, AI search, paid media, design, and development experts under one roof.

  • USA

    US-led, globally staffed

    A US-based core team you talk to directly, backed by vetted specialists worldwide.

  • 4.9

    Client rating

    Average score across 650+ verified client reviews.

eCommerce design services

What Our eCommerce Web Design Services Include

A store is a system: brand, storefront templates, product content, checkout, integrations, and the pages that bring people in. We design and build every part, or the parts you need.

  • Custom eCommerce Website Design

    A storefront designed from your brand, catalog, and customers, not a stock theme with a new logo: home, category, product, cart, checkout, account, and content templates as one coherent system.

  • eCommerce Redesign

    A rebuild of an existing store that keeps what works, fixes what leaks, and protects rankings with a full URL, content, and structured-data migration plan. See our before-and-after gallery.

  • Platform Design & Theme Development

    BigCommerce Stencil, Shopify Online Store 2.0 and Hydrogen, WooCommerce block themes, and Magento Hyvä themes built by developers who work on the platform every day.

  • Responsive & Mobile-First Design

    Designed for the phone first, where most of your traffic is, then scaled up: sticky add-to-cart, thumb-sized targets, fast images, and forms that autofill.

  • Conversion-Focused UX

    Navigation, filters, product pages, and checkout shaped by usability research and A/B testing, so the design is judged by add-to-cart and checkout completion, not just by looks.

  • Brand Identity & Visual Design

    Logo, color, typography, photography direction, and a component library that keep the store recognizable from the first visit to the packing slip.

  • Headless & Composable Storefronts

    When the catalog, traffic, or channels call for it: API-driven storefronts on Shopify Hydrogen or BigCommerce headless with a CMS, search, and personalization services of your choice.

  • B2B eCommerce Design

    Customer groups, price lists, quote requests, bulk ordering, and account portals designed for buyers who order by the pallet, not the piece.

  • SEO & Performance Built In

    Clean information architecture, structured product data, Core Web Vitals targets, and accessibility (WCAG 2.2 AA) handled during design and development, not bolted on after launch.

AI in the storefront

Designed for Shoppers, and for the AI That Now Shops With Them

Customers increasingly find products through AI search summaries and shopping assistants, and expect the store itself to know what they want. We build AI into the storefront where it shortens the path to purchase, and make sure your product data is something an AI agent can read and trust.

  • Agent-Ready Product Data

    Product, Offer, and availability structured data, clean feeds, and API access so AI shopping agents and AI search results describe your products accurately and link to the right page.

  • AI Site Search & Merchandising

    Semantic search that understands natural language and typos, with merchandising rules and results ranked by what converts.

  • Personalized Storefronts

    Recommendation and content blocks that adapt to browsing and purchase history, measured by revenue per session and switched off where they do not earn it.

  • Shopping Assistants

    Conversational help grounded in your catalog and policies, placed where shoppers stall, with a clean hand-off to your team.

  • AI-Assisted Content Production

    Product descriptions, alt text, and category copy drafted with AI from your data and edited by people, so thousands of SKUs launch with complete, on-brand content.

  • Design Validated With AI

    Predictive attention and usability analysis on mockups before build, then real shopper tests, so layout decisions are checked twice before they cost development time.

Every store we launch

The Standards Behind Every Store We Design

Good-looking is the entry fee. These are the requirements we build to on every project, because they decide whether the design makes money:

  • Mobile-first templates with tap targets of at least 48 pixels and no hover-only interactions
  • Core Web Vitals in the green: fast Largest Contentful Paint, responsive interactions, no layout shift
  • WCAG 2.2 AA accessibility: contrast, focus states, labels, keyboard access, and alt text
  • Guest checkout, digital wallets up front, and a total with shipping shown before checkout
  • Product, Offer, Breadcrumb, and FAQ structured data on every relevant template
  • Image, font, and script budgets enforced in the theme so apps cannot slow the store later
  • SEO-safe migration: URL mapping, redirects, and content parity on every redesign
  • A component library and style guide your team can use after launch
  • Analytics, consent, and tracking configured and verified before go-live

eCommerce Platforms We Design For

We recommend the platform that fits your catalog, integrations, and budget, then design within its strengths. Explore our platform-specific design services.

Our eCommerce Web Design Process

From discovery to launch, the design process is built around how your customers buy: research first, wireframes before visuals, a theme built to pass Core Web Vitals, and testing after launch so the design keeps converting.

  • Discovery & Strategy

    Goals, customers, catalog, integrations, competitors, and analytics reviewed, then a platform recommendation, sitemap, and scope with a fixed price.

  • UX & Wireframes

    Page structure and flows for the key templates, tested with shoppers before any visual design, so the layout is proven cheap.

  • Visual Design

    High-fidelity designs for desktop and mobile, a component library, and a style guide, reviewed with you in rounds until every template is approved.

  • Development & Integration

    Theme built by our developers on your platform, connected to payments, shipping, ERP, PIM, email, and reviews, with content and products migrated.

  • QA & Launch

    Cross-device and accessibility testing, performance tuning, SEO checks, redirects, and a staged launch with monitoring.

  • Grow

    Post-launch optimization, A/B testing, SEO, and email marketing from the same team, so the store keeps improving after it goes live.

Store Owners on Working With MAK Digital

Hundreds of stores designed and built, most of them still with us years later. A few of their owners in their own words.

  • Jason

    Phastek, phastekperformance.com

    “Trust is essential when choosing a team to work with, and this team exceeded our expectations. Their transparency, professionalism, and unwavering commitment to our goals fostered a partnership built on trust. Together, we achieved incredible results, including a significant increase in revenue and a loyal customer base. Their expertise and support continue to propel our business forward.”

  • John Lock

    CEO, Unisan.com

    “Teaming up with Rosanne and the incredible crew at MAK is a downright blast! I've collaborated with them on numerous projects and just can't get enough. What I've discovered is that MAK is brimming with sharp, imaginative designers and tech wizards who really tune into your needs and outdo themselves in meeting, even surpassing, your expectations.”

  • Robert Palori

    Zuum Media, zuummedia.com

    “I have worked with Mak Digital Design a few times. We have done a custom wish list on our website along with many other custom features to allow better navigation. Communications have been excellent and pricing for our projects very reasonable. Thank you for the great service.”

Ready for a store that sells as well as it looks?

Tell us about your business and platform and we will send back a scope, a timeline, and a fixed price, along with the three things we would change first.

eCommerce Web Design Questions, Answered

Cost, timelines, platforms, redesigns, SEO, and what happens after launch.

How much does eCommerce web design cost?

A custom-designed store on BigCommerce, Shopify, or WooCommerce with the standard templates and integrations typically runs from the mid five figures; stores with complex catalogs, B2B features, ERP or PIM integration, or multiple languages run higher, and headless or composable builds higher still. We quote a fixed price after discovery, and we offer a template-based option for smaller budgets.

How long does it take to design and build an online store?

A typical custom store takes 10 to 16 weeks from kickoff to launch: two to three weeks of discovery and UX, three to four of visual design, four to six of development and integration, and one to two of QA and launch. Redesigns on the same platform can be faster; migrations between platforms and large catalogs take longer.

Which eCommerce platform should I use?

It depends on the catalog, the integrations, and how you sell. BigCommerce and Shopify Plus fit most growing DTC and mid-market retailers; Adobe Commerce fits complex B2B catalogs; WooCommerce fits content-heavy stores on WordPress; headless and composable stacks fit brands that need multiple storefronts or custom experiences. We are certified on all of them and recommend based on your requirements, not our preference.

Should I redesign my store or start over?

If the platform still fits and the problems are in the templates, a redesign that keeps your data, integrations, and URLs is usually faster and cheaper. If the platform limits you, or the theme is so customized that every change breaks something, a fresh build (often on a new platform) pays off. We audit first and tell you which, with numbers.

Will a redesign hurt my SEO rankings?

Not if it is planned. We map every old URL to its new home, keep title tags, content, and structured data, set redirects before launch, and check crawl and indexing afterward. Done that way, redesigns usually improve rankings because the new store is faster and better structured.

Do you build the store, or only design it?

Both. Our designers and developers are one team, so the design is built exactly as approved, on your platform, with integrations and product migration handled by us. You get one point of contact and one accountable partner from mockup to launch.

Do you design mobile-first?

Yes. Most eCommerce traffic is on phones and it converts at a fraction of the desktop rate, so we design the phone experience first: sticky add-to-cart, streamlined forms, digital wallets, fast images, and navigation that works with a thumb. Desktop scales up from there.

How do you make a store AI-ready?

Structured Product and Offer data on every product, clean and complete product feeds, API access to catalog and inventory, and fast, accessible pages. That is what AI search summaries and shopping agents read when they decide whether to recommend your product and where to send the customer. Inside the store, we add AI search, recommendations, and assistants where they shorten the path to purchase.

What happens after the store launches?

Whatever your plan needs: maintenance and support, conversion testing, SEO, email marketing, and new features. Most of our clients stay with us on a monthly plan; the same people who built the store keep improving it.

Can you work with our brand guidelines and existing assets?

Yes. We design from your guidelines, photography, and product content when you have them, and create or extend them when you do not. Either way, you receive a component library and style guide your team can use.

eCommerce Design Resources

From the eCommerce Experts

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