We help you sell moreRequest a Free QuoteReal stores, with the numbers shown. Each case study starts with where the store stood, lists what we changed, and reports revenue, orders, and traffic before and after, from the store's own analytics.
What you will find here
An SEO case study is only useful if you can see what was measured. Ours name the store, the dates, and the comparison, and they include the reports the numbers come from. Where a result fell short, the case study says so.
The work behind them is our eCommerce SEO service: technical fixes and speed first, then navigation and content built around what shoppers search, then the page changes that turn a visit into an order. It is done by the same team that builds and migrates stores, so recommendations get built.
The case studies
From a 25% revenue decline to 11% growth in eight months
Traffic was up and sales were down. Between September 2022 and March 2023, Canada's Pool & Hot Tub Depot saw revenue fall 25% against the year before while it paid more for ads to stand still. Eight months of speed, user experience, and keyword work on its BigCommerce store turned that into 11% growth.
New domain to a $1M+ annual run rate in 10 months, with no paid ads
Case study: How MAK Digital Design built NSpec Innovations from a brand-new domain to a million-dollar annual run rate in under a year through technical SEO, Core Web Vitals optimization, AI content generation, and comprehensive structured data on BigCommerce.
Traffic up 40% in December 2025 after the move from Volusion to BigCommerce
How MAK Digital Design migrated BudgetHeating.com from Volusion to BigCommerce and deployed an AI-powered SEO content engine that drove 40% traffic growth and sustained sales increases month over month.
How we report
Any agency can pick a flattering number. These rules are how we keep ours comparable from one store to the next.
Stores are seasonal. Comparing spring with winter proves nothing, so each period is measured against the same months one year earlier.
Rankings and traffic are steps along the way. The result that matters to a store owner is what the store sold, so that is the number we lead with.
Figures come from the store's own analytics, and the report is shown beside them. Dollar amounts stay private; the percentages do not.
A turnaround rarely fixes everything at once. When a metric is still behind, such as a conversion rate that has only partly recovered, the case study says so.
What to expect, how we measure it, and how to start.
It depends on where the store starts. In the case studies on this page, an established Canadian parts store went from a 25% revenue decline to 11% growth in eight months, a brand-new store reached an annualized run rate above $1 million in ten months with no paid advertising, and a store that moved from Volusion to BigCommerce reported traffic up 40% in December 2025 instead of the dip a migration often brings. Each case study shows its own numbers and dates.
Plan in months. Google's own guidance is that an SEO usually needs four months to a year to make improvements and see the benefit. Some changes pay off sooner: page speed gains show as soon as they launch, and a conversion fix such as a sticky Add to Cart bar can lift orders the same week. Ranking and traffic gains from content and structure build over the following months.
By what the store sold. We report revenue, orders, customers, conversion rate, and visits from the store's own analytics, each period against the same months a year earlier, with organic traffic from Google Search Console and Analytics beside them. Rankings are tracked too, as an early signal.
No, and you should be careful with anyone who does. Google states plainly that no one can guarantee a number one ranking. What we commit to is the work, a clear plan, and reporting that shows what changed and what it produced.
BigCommerce, Shopify, Magento, WordPress, WooCommerce, and Volusion. Because we also develop on each of them, technical fixes are built by the team that recommends them.
Yes. AI assistants read the same pages search engines do, so a store that loads fast, is easy to crawl, and describes its products with structured data is easier for both to use. You can test your site with our free AI visibility check and schema markup validator.
It depends on the size of the catalog, the platform, and how much technical and content work the store needs. We scope it after an audit so the price matches the work. For BigCommerce stores, our SEO packages page shows what each level includes, or you can request a quote.
Start with a free SEO audit. We look at speed, crawlability, rankings, and where shoppers leave, and tell you what we would fix first and why.
Tell us where your store stands. We will show you what we would measure, what we would fix first, and what a realistic result looks like.
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Read More: E-E-A-T for AI Search: Why Trust Signals Now Decide If You Exist in AnswersChoosing MAKDigital means partnering with a team of experienced professionals dedicated to your success. We offer tailored solutions, expert advice, and a commitment to delivering exceptional results. Our focus on innovation and customer satisfaction sets us apart in the eCommerce industry.
Twice a month: what changed in Google and AI search, what it means for your store, and exactly what to do about it. Written by the people who build and rank stores for a living.
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