Category: eCommerce

In the beginning, when SEO became popular among digital marketers, most of them invested a lot of time and resources in researching the words and phrases to put in SEO content and campaigns. They added these keywords into everything and everywhere on their client’s website, most likely […]

Digital marketing is always changing, sometimes due to circumstances such as pandemics and new technologies. As a business owner, one of your jobs is to stay up to date on necessary trends and utilize them to your advantage. This year, a smart marketing tactic that can help […]

In the last few years, retail has suffered a downturn in foot traffic, resulting in lower sales. This is due to the boom of the eCommerce industry. In 2020, coronavirus restrictions are responsible for further reducing foot traffic by 27% in comparison to the previous year. Owners […]

In the last few years, eCommerce business owners and SEO marketers have learned about the importance of user intent for optimizing SEO strategies. This will help sell your brand to your target audience, you need to understand them. How do they think, what is their goal, and […]

We are very excited and proud to announce one of our BigCommerce developer’s, Dylan Adams has successfully completed BigCommerce Big Dev Boot Camp! We are extremely proud of Dylan for committing and learning an entire platform he was not familiar with; he was aware of the challenges […]

  The Competitive Advantage of Sustainable Packaging   The concern for the environment has increased in the last decade, and consumer behavior is shifting towards the philosophy of sustainability. Consumers are doing their part by asking brands to adopt sustainability in their operations, or they will take […]

According to Digital Commerce 360, consumers spent $861.12 billion on US online merchants in 2020, resulting in an increased year-over-year of 44%. No wonder why virtual credit cards were popular among consumers during the pandemic, coupled with a significant increase in the number of home delivery options. […]

5 Top Content Marketing Ideas for August 2021   We are in the second half of the year, and everything you do now matters if you want to achieve your eCommerce goals for the year. Since we’re already in July, you should be curating your August content […]

5 Ways User-Generated Content Is an eCommerce Goldmine   As a business owner, you will often find yourself talking about how good your product/service is, why it is valuable and how generally impressive your brand is. That’s great, you have to believe in and be passionate about […]

Proven Marketing Strategies for Success for eCommerce Stores in 2021   eCommerce stores are steadily catching up with traditional brick-and-mortar outlets. Recent years have seen a boom in eCommerce, with consumers opting to do business with companies that cater to and understand their individual needs. According to […]