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Table of contentsWhat is Website Usability TestingWebsite Usability Testing MethodsSteps to Conduct Website Usability TestingFinally What is Website Usability Testing Website usability testing is the process of observing how users interact with a website to evaluate how the website’s design and functionality help them achieve their goals. […]
Table of contentsPhoneEmailSocial Media PlatformsLive ChatA ChatbotInstant Messaging PlatformsSelf-Service ChannelsBottom Line One of the best products of modern technology is eCommerce. The convenience of shopping online and getting home delivery is refreshing, although not without its cons. When shopping in-store, buyers receive personalized customer support that helps […]
You might be asking yourself, what’s so special about a younger customer base and why should you target them? The simple answer is most eCommerce shoppers are young, and as more of them start earning, their purchasing power will keep increasing making it knowing how to appeal […]
Table of contentsGoogle PageSpeed InsightsGoogle Chrome DevToolsLighthouse in ChromeBest Practices for Website Performance TestingOver To You While many factors help online shoppers decide what eCommerce store to shop at, website loading speed is a deal breaker. According to Think with Google, as page loading time goes from […]
Table of contentsWhat is Custom Web Development?What Are the Benefits of Custom Web Development?Bottomline In the last few years, startups have had to choose between no/low-code and full-code for web development. Low/no-code is the complete lack of or limited use of code for web app and website […]
Table of contents11 Must-Have Features of a B2B eCommerce StoreB2B Site in Summary Although eCommerce enthusiasts have been emphasizing the advantages of going digital for the B2B industry, only a few B2B companies paid attention. It took a pandemic for most B2B companies to recognize the need […]
Table of contentsDescriptive TitleDetailed Product DescriptionHigh-quality VisualsProduct Options and Features or SpecificationsProduct AvailabilityPriceShipping InformationWishlist ElementCustomer ReviewsA Simple Design With Section and Page Labeling Of all the factors that contribute to the success of eCommerce stores, the product page is arguably the one that matters the most. Regardless […]
Table of contentsThe impact of COVID-19 on ecommerceWhy the WPP and BigCommerce partnership matters for businessesBenefits of using BigCommerce for ecommerceBenefits of leveraging WPP’s digital marketing expertiseHow the partnership will help businesses compete globallyCase studies of successful ecommerce businesses using BigCommerce and WPPFuture implications of the partnership […]
Table of contentsHow to Create Successful Ads In 10 StepsLaunch Companies spent $602 billion in 2022 on digital advertising alone, which is around a 15% increase from the 2021 global digital ad spend of $521 billion. Companies are willing to spend lots of money on ads, making […]
Online shopping will only keep growing, especially now that buyers who used to shop in-store were also introduced to the convenience of eCommerce shopping during the pandemic. While the eCommerce boom translates to more sales and profits, businesses might struggle with managing the challenges surrounding deliveries. Online […]
