6 Ways to Make the Most of Your SEM Campaigns: The Scoop on E-Commerce

6 Ways to Make the Most of Your SEM Campaigns: The Scoop on E-Commerce

Let’s face it—we’re living in a digital world. The internet is an integral part of our lives, and that includes the way we shop. If you have an eCommerce website and want to stay on top, you must always be thinking about how to optimize your SEM […]

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Why Use eCommerce Forecasting For Your Business?

Why Use eCommerce Forecasting For Your Business?

eCommerce demand forecasting is a process that uses several essential metrics to predict future sales/demands for products or services. You can use demand forecasting to determine the future demands for your new products and the existing products you have been selling. The metrics used include repeat purchases, […]

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Are Languages A Google Ranking Factor?

Are Languages A Google Ranking Factor?

Content Language Meta Tag: You can also use the content language meta tag, which serves the same purpose as the hreflang attribute. For example, when targeting a Chinese audience with the meta tag option, your code will have this; Top-level Domain Names: Big brands usually create a […]

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React and the Benefits to Building your Website within React Framework

React and the Benefits to Building your Website within React Framework

Before 2015, developers used to use build websites with scripting and rendering. HTML, CSS, and PHP were popular back then but limited in functionality, optimization, speed, and versatility. After a while, Javascript took over, and many developers started using it to build client-side Single Page Apps (SPAs). […]

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Enterprise SEO, Five Important Trends to Focus on in 2022

Enterprise SEO, Five Important Trends to Focus on in 2022

Enterprise SEO has become a major area of focus for most businesses in the last few years. Many businesses have adopted enterprise SEO as a critical part of their strategy for learning about consumer behavior. Enterprise SEO is generally seen as the most cost-effective way for brands […]

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Is Domain Name a Google Ranking Factor?

Is Domain Name a Google Ranking Factor?

If you are thinking about launching your own website, you probably have a possible domain name. You also may have come across a suggestion that using an exact match domain will help your site rank high on Google. An exact match domain (EMD) usually contains the keywords […]

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eCommerce Website Essentials

eCommerce Website Essentials

If the 2010’s taught us anything it is that eCommerce is consistently reaching new heights. Offering lucrative opportunities makes now the best time to transition into the space. According to Statista, more than 230 million buyers now shop online in the US alone. However, the eCommerce industry […]

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Buy-Now-Pay-Later, Recent Announcements Show the Trend Rising

Buy-Now-Pay-Later, Recent Announcements Show the Trend Rising

More than half of American consumers can’t afford everything they need or want because they live paycheck to paycheck. But this shouldn’t stop anyone from getting essential items or even some nice-to-have items. Considering that many American consumers fall under this category, it would be unwise for […]

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How Knowledge Base Can Boost Your eCommerce Business

How Knowledge Base Can Boost Your eCommerce Business

The world has come a long way in the last three decades of the internet, gaining ground each year especially with its impacts in commerce. Now, more than two billion people shop online every year, and about 33% of buyers worldwide shop online at least once every […]

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5 Mistakes You Must Avoid When Doing SEO Keyword Research

5 Mistakes You Must Avoid When Doing SEO Keyword Research

In the beginning, when SEO became popular among digital marketers, most of them invested a lot of time and resources in researching the words and phrases to put in SEO content and campaigns. They added these keywords into everything and everywhere on their client’s website, most likely […]

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