In the B2C sector, customer reviews serve a simple purpose. eCommerce vendors put products online, then customers buy, receive their orders, and leave a review, and this helps other customers with their purchase journey. Unlike B2C, B2B buyers are not easily influenced by other customer reviews. They […]
Read more →SaaS (Software as a Service) is a major technological trend in eCommerce. It has been rocking the eCommerce sector for a while now. What then is SaaS? A SaaS or ASP (application service provider) model means businesses can get IT needs from an independent IT service provider. […]
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