Tag: Ecommerce

If you have a business page on Instagram, then part of your customer base is on Instagram, and they have high expectations for brand content. With TikTokers showing that content can be captivating even if the topic is supposedly boring, brands are ready to bring their A-game […]

Facebook’s decision to buy Instagram and WhatsApp in 2012 and 2014 created a giant social media ecosystem, now known as Meta — the name came in 2021 though. And Meta Business Suite, formerly Facebook Business Suite, has lots to offer social commerce merchants. Businesses won’t spend over […]

Every day, online shoppers seek better ways to shop with almost zero stress. It’s the duty of eCommerce stores to foster convenient shopping or risk losing their customers to rival eCommerce stores. Every second counts when shopping online, especially since the attention span of modern buyers keeps […]

Every year, data privacy becomes a prominent topic in government, tech spaces, and among consumers. In 2018, the General Data Protection Requirements (GDPR) became effective for companies operating in Europe. In January 2020, the California Consumer Privacy Act became effective. In 2021, Apple released iOS 15, reducing […]

Never has there been a time in history when shopping was this easy, accessible, and diverse. Buyers have multiple shopping options to choose from, and it gets overwhelming sometimes. We have the good old in-store shopping, pop-up stores, buy online pick up in-store (BOPIS), and multiple eCommerce […]

If you’ve ever shopped online in the last decade, chances are you’ve come across the buy now pay later (BNPL) model. The BNPL model removes the constant worry about what buyers can afford upfront, making it easier for them to shop within and above their immediate budget. […]

Every holiday season, buyers flock to online and brick-and-mortar stores in a frenzy to shop until their bank accounts scream for help. No wonder eCommerce merchants make the most sales during the holiday season. In fact, according to Statista, eCommerce retail sales are expected to hit a […]

The Covid-19 pandemic as we know it changed our world in 2020. We had to rely on social distancing and reduced or complete halting of social activities, etc. eCommerce has changed a lot since the pandemic as consumers have developed a new shopping habit that is more […]

Did you know that a whopping 88% of eCommerce carts get abandoned? Sure, you might be generating more sales than ever before due to the recent eCommerce boom, but you are also losing more than three times your sales to the “abandoned cart syndrome.” You can solve […]

In 2022, many small businesses still struggle to promote their brand and products/services because they are competing against more established businesses with big enough marketing budgets. Despite numerous alternatives to promoting their businesses for free, some small business owners believe that a good product will sell itself […]