JMAC Supply Volusion to BigCommerce Migration: Everything You Need to Know About the JMAC Supply Transformation
JMAC Supply Corp needed a more robust and flexible platform to handle increasing web traffic, an expanding catalog, and modern eCommerce requirements. The Volusion platform lacked features like mobile optimization, advanced user engagement tools, and scalability, which BigCommerce addressed effectively.
The redesign introduced a modern, intuitive interface with features like a "Featured Brands" section, improved mega navigation, and optimized product pages. These updates made it easier for customers to explore categories, access product information, and navigate the site seamlessly across all devices.
BigCommerce site speed optimization was implemented to reduce load times and improve customer retention. The redesign also focused on optimizing Google Core Web Vitals, which enhanced search engine visibility and overall discoverability.
The updated design emphasized consistent branding elements, high-quality visuals, and a visually appealing layout to strengthen JMAC’s market presence and authority in the security and surveillance industry.
The migration to BigCommerce provided a scalable platform capable of handling increased traffic and catalog expansion. Future-proofed architecture allows for seamless integration of tools like DooFinder, UserWay, and Ahrefs, ensuring continued growth and adaptability.
The site features a "Featured Brands" section and a "Shop All Brands" option, tailored for customers who know exactly what they’re looking for. The streamlined layout and navigation make it easy for both business and individual customers to find trusted products quickly.
The redesign incorporated advanced tools like Doofinder for dynamic search, UserWay for accessibility compliance, and Google Reviews to showcase customer feedback and build trust. Additionally, operational tools for inventory management and analytics were implemented to improve backend efficiency.
The redesign positions JMAC Supply Corp for sustained growth by improving user engagement, increasing conversions, and building brand credibility. The enhanced performance and operational efficiency ensure a competitive edge in the security and surveillance market.
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