May 30, 2019 How to Choose the Best Email Marketing Tool for Your Business

With an impressive $44 return on every dollar spent, using email marketing is a no-brainer. But what’s not as obvious is which email marketing tool you should use to make that kind of ROI. Because let’s be honest: Bigger isn’t always better. Cheaper isn’t always less expensive […]

May 21, 2019 Ecommerce Support for Amazon and Google added to Magento

Adobe announced several integrations to the Magento platform it not so long ago purchased. At the 2019 Imagine conference, the integrations of Amazon and Google were revealed. This time around, the focus for Magento is on small and medium sized advertisers. These integrations will lead Magento into […]

May 3, 2019 Recognizing an S.E.O Scammer

Search Engine Optimization(S.E.O) is a very valuable resource to businesses, especially since E-Commerce is king in 2019. When businesses look towards improving their S.E.O, they may go down the “not so critically acclaimed” path of finding an S.E.O marketing package. This is, honestly speaking, a terrible idea […]

May 2, 2019 Uber Heading Into Ecommerce

Uber Technologies Inc. has an upcoming IPO, where it hopes for an evaluation of over $80 billion dollars. The corporation’s most recent venture is Uber Freight. Basically, between a customer’s house and the e-commerce website from which they purchase from, there is a long distribution chain. Uber […]

April 9, 2019 Paypal’s New Anti-Seller Policy

Paypal is implementing a new policy into it’s system relating to the refund process. On May 7th, 2019, the days of sellers getting purchase fees back after a refund, are permanently gone. The new policy states, “We’re changing how we treat refunds. If you refund (partially or […]

April 4, 2019 What is AMP and How Do You Use it?

Accelerated Mobile Page First thing’s first. What’s an AMP page and why do you need/want it? Taken from the official page – https://www.ampproject.org/learn/overview/, it says “AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously […]

March 19, 2019 Using Google to Your Advantage

Some of the most easily accessible shopping on the internet is through most people’s default homepage – Google. For that reason, it is extremely important to use the options available for E-Commerce businesses made for Google, to boost your sales and have a bigger marketplace on the […]

February 20, 2019 E-commerce Strategies to Carry Through 2019

Every year, more and more people switch their primary vehicle of retail consumption from brick and mortar to online stores. Online business is currently taking in over 10% of the money in retail, and is projected to grow 15% more each year. That means there is no […]

February 9, 2019 Steps to Ensure Customer Satisfaction

Customers are the most important part of running a business. However, the objective isn’t just to gain new customers, but also it is just as important to retain the ones who have previously shopped with you. This can be achieved by being pleasant to deal with, having […]

February 8, 2019 Starting a Business From Home

With the progression of retail sales going from mostly brick and mortar, to largely online through E-Commerce businesses, the path to creating a home business has never been clearer. Gone are the days of renting out a location, filling up with tons of stock, and hiring employees. […]