Forrester Wave evaluated some B2C (business to customers) solutions, scoring them Leaders, Strong Performers, Contenders, and Challengers based on their offering, strategy, and market presence. Forrester Wave evaluated nine B2C solutions providers; BigCommerce, Adobe, Salesforce, Shopify Plus, Kibo Commerce, VTEX, commercetools, SAP, and Optimizely. In this article, […]
The Covid-19 pandemic as we know it changed our world in 2020. We had to rely on social distancing and reduced or complete halting of social activities, etc. eCommerce has changed a lot since the pandemic as consumers have developed a new shopping habit that is more […]
Did you know that a whopping 88% of eCommerce carts get abandoned? Sure, you might be generating more sales than ever before due to the recent eCommerce boom, but you are also losing more than three times your sales to the “abandoned cart syndrome.” You can solve […]
In many cultures around the world, names are special, especially the name of a person. That’s why many parents spend time researching names online and offline and consulting older family members before settling on a name to give their newborn child. Pet parents are not left out […]
In 2022, many small businesses still struggle to promote their brand and products/services because they are competing against more established businesses with big enough marketing budgets. Despite numerous alternatives to promoting their businesses for free, some small business owners believe that a good product will sell itself […]
For many eCommerce business owners, the “About Us” page is an afterthought when creating their eCommerce website. You see some “about us” and wonder whether they were written under duress because of how unprofessional, vague, and empty they read. The truth is that most eCommerce businesses don’t […]
Facebook is the biggest social media platform in 2022, with about 2.93 billion monthly active users, which makes it a goldmine for eCommerce vendors. eCommerce vendors can sell on Facebook via Facebook Shops and Facebook Marketplace. Both channels foster the entire selling journey from product listing to […]
In the last three years, eCommerce has gone from a nice-to-have system to a must-have. The COVID-19 pandemic and lockdown in 2020 have even intensified the growth of eCommerce worldwide. In addition, the growing demands of consumers for eCommerce businesses have intensified the need for B2B businesses […]
Many elements contribute to the success of eCommerce businesses; market trends, changing consumer behavior, implemented marketing strategies, etc. But one element eCommerce business owners often overlook is their website design. We see eCommerce businesses that provide top-notch products and services at the best prices with poorly designed […]
The eCommerce industry is welcoming to everyone, sellers and buyers. While everyone can start an online retail business, the eCommerce industry has changed a lot from its early days. Before, anyone who did retail online could get away with anything because it was a lawless industry. Buyers […]