Category: eCommerce

Coming from a year plagued with a pandemic, we can all agree that the world put a lot of pressure on 2021, hoping that this year will be better. Thankfully for most, 2021 is a better year than 2020. Even in eCommerce, 2021 has been more successful […]

Last year, holiday shopping was stifled because of the pandemic, and many businesses had to improvise to meet consumer needs. But this year’s holiday shopping won’t be like last year because the world is making a post-pandemic comeback. Deloitte predicts that holiday retail sales will grow by […]

More than half of American consumers can’t afford everything they need or want because they live paycheck to paycheck. But this shouldn’t stop anyone from getting essential items or even some nice-to-have items. Considering that many American consumers fall under this category, it would be unwise for […]

The world has come a long way in the last three decades of the internet, gaining ground each year especially with its impacts in commerce. Now, more than two billion people shop online every year, and about 33% of buyers worldwide shop online at least once every […]

Merchandising is the art of presenting goods in the most aesthetically pleasing way to attract buyers and influence them to buy items from a retail outlet. Merchandising dates as far back as the beginning of commerce. In the past, merchants in bazaars would position exquisite fragrant spices […]

In the beginning, when SEO became popular among digital marketers, most of them invested a lot of time and resources in researching the words and phrases to put in SEO content and campaigns. They added these keywords into everything and everywhere on their client’s website, most likely […]

Digital marketing is always changing, sometimes due to circumstances such as pandemics and new technologies. As a business owner, one of your jobs is to stay up to date on necessary trends and utilize them to your advantage. This year, a smart marketing tactic that can help […]

In the last few years, retail has suffered a downturn in foot traffic, resulting in lower sales. This is due to the boom of the eCommerce industry. In 2020, coronavirus restrictions are responsible for further reducing foot traffic by 27% in comparison to the previous year. Owners […]

We are very excited and proud to announce one of our BigCommerce developer’s, Dylan Adams has successfully completed BigCommerce Big Dev Boot Camp! We are extremely proud of Dylan for committing and learning an entire platform he was not familiar with; he was aware of the challenges […]

  The Competitive Advantage of Sustainable Packaging   The concern for the environment has increased in the last decade, and consumer behavior is shifting towards the philosophy of sustainability. Consumers are doing their part by asking brands to adopt sustainability in their operations, or they will take […]