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Client

MeddMax.com

Medd Max is built specifically for clients purchasing needs and strive to deliver the best products at the most competitive prices. Starting their eCommerce journey on Wix Medd Max built a B2C site that had minimal features and design. Noticing the performance of their competitors websites was far better, Medd Max sought out an agency to help improve the functionality and performance of their site. This is where MAK Digital entered the picture helping facilitate the large changes coming.

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Concept

The project had four main goals to complete. First Medd Max’s data had to be migrated from the Wix eCommerce platform to the BigCommerce platform. Second, MAK Digital had to create a custom BigCommerce theme utilizing BigCommerce Stencil technology. Third, add Business to Business (B2B) capabilities to the new site, utilizing the BigCommerce Integrated Bundle B2B. Finally, make the site mobile-capable/friendly utilizing responsive design technology. The project also included changes to the design of the website, along with meta data tweaks to assist with SEO and overall user experience (UX).

The project lasted 4 months from June 2022 until September 2022.

Technologies:

Custom Programming:

  • Complex Mega Navigation
  • Custom Theme Design & Development
  • Custom BundleB2B implemintation.
  • Data Migration from Wix
  • SEO Optimized Hompage
  • Custom Categories template allowing browser to shop by Industry
  • Custom tiered price display on product page
  • Custom Wholesale registration form
  • Custom mobile navigation component developed with React
  • Custom side cart component developed with React

Design:

  • Art Direction
  • Visual Mood Boards
  • UI Design
  • UX Design
  • Home Page
  • Category Page
  • Product Page

Redesign

The redesign of the site was focused around building on the basic design the Wix version of the site had. There was a strong focus put on the user experience, making sure the user had a easy time coordinating the site from landing page through till checkout. A new navigation was created to support the new products and categories. It is all of these changes that give the new Medd Max website a more professional appearance and feel, leaving the customer confident they are purchasing from a reputable medical supply distributor.

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Solution

Medd Max's eCommerce troubles were due to their website not being hosted on a platform prepared for their growth and B2B opportunities. To tackle this, the team at MAKDigital developed and designed a new site for meddmax.com with the capabilities required for eCommerce success. This new platform is equipped with the necessary infrastructure and designed to handle the increasing needs of B2B customers. This new site is now prepared to tackle all of meddmax.com's eCommerce challenges for the foreseeable future with new capabilities that the previous site lacked.

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