The world has come a long way in the last three decades of the internet, gaining ground each year especially with its impacts in commerce. Now, more than two billion people shop online every year, and about 33% of buyers worldwide shop online at least once every […]
Merchandising is the art of presenting goods in the most aesthetically pleasing way to attract buyers and influence them to buy items from a retail outlet. Merchandising dates as far back as the beginning of commerce. In the past, merchants in bazaars would position exquisite fragrant spices […]
In the beginning, when SEO became popular among digital marketers, most of them invested a lot of time and resources in researching the words and phrases to put in SEO content and campaigns. They added these keywords into everything and everywhere on their client’s website, most likely […]
In the last few years, retail has suffered a downturn in foot traffic, resulting in lower sales. This is due to the boom of the eCommerce industry. In 2020, coronavirus restrictions are responsible for further reducing foot traffic by 27% in comparison to the previous year. Owners […]
In the last few years, eCommerce business owners and SEO marketers have learned about the importance of user intent for optimizing SEO strategies. This will help sell your brand to your target audience, you need to understand them. How do they think, what is their goal, and […]
Proven Marketing Strategies for Success for eCommerce Stores in 2021 eCommerce stores are steadily catching up with traditional brick-and-mortar outlets. Recent years have seen a boom in eCommerce, with consumers opting to do business with companies that cater to and understand their individual needs. According to […]
How To Manage Prospects Who Want Free IT Consulting Advice If you’re a person with valuable talents or skills, chances are people will notice without you even trying. That’s just the way it is. One of the challenges of being a person of professional value is […]
How To Stop Clients from Expecting Free Work Without Burning Bridges Have you ever had clients give excuses such as the following instead of straight-up paying you what you’re worth for the services you render? Have you ever had a client expecting free work from you? […]
4 Most Effective SEO Practices to Improve Your eCommerce Site When you finally decide to launch an e-commerce business, one of the key things you must become a master of is SEO (Search Engine Optimization). You don’t have to become an expert like the professionals, but […]
How To Take Your Business Abroad The dream of every entrepreneur is have such an impact that people abroad also develop an interest in their products or services. The dream is world dominance — although, for most entrepreneurs, it is not the villainous world dominance type […]
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