Category: Digital Marketing

  SMS Marketing: What Is It And Why Should You Be Doing It     Most people think of SMS as an old-school way of communicating and they are not totally wrong. However, SMS has remained relevant over the years blending well with newer methods of communicating. […]

  How E-Commerce Brands Are Leveraging Video Games     A renowned e-commerce firm, Scuti has unveiled an eCommerce feature where advertising and sales can now be done in games. This is good news for online businesses as they can expand their reach to a whole new […]

  How E-commerce Businesses Can Get a Higher Yield on a Smaller Shopping Ad Budget in 2020     Accounting flat banners set with banking shopping and finance elements isolated vector illustration. How E-commerce Businesses Can Get a Higher Yield on a Smaller Shopping Ad Budget in […]

  How to Make Money Off Youtube Without Having a Million Subscribers     If you’re just starting out on YouTube, you might be anxious and overwhelmed about the whole creative process. How do you get started? How do you get an audience of millions to engage […]

  10 Tips to Increase Sales and Efficiency of Your Ecommerce Store     The world of online sales continues to grow and is increasingly competitive, so knowing new techniques to increase sales of your business is essential. Therefore, it is no longer enough to know how […]

  TikTok Is Looking To Venture Into Social Commerce     TikTok is the new social media wave everyone is using now. A video-sharing platform that’s gradually taking over every other social media platform. TikTok has gathered over one billion downloads in just a short period of […]

  Marketing Tips To Help You Reach And Impress Gen Z     Research shows that Gen Z’ers have a combined purchasing power of $44 billion, spending power of over $143 billion and influence over $333 billion in household income every year. This is a market any […]

  E-commerce Tips To Help Boost Your Sales On Cyber Monday     In a few weeks time, it will be Cyber Monday, and it will come with a rush like never before, in which many e-commerce stores will benefit from. Prior to 2005, Black Friday was […]

  AOV Tips and Tricks   When focusing on increasing profit across the board, AOV (Average Order Value) is highly important to consider. AOV is an average of the amount that shoppers spend per visit. Increasing this value can increase profit, which is more important than ever […]

Outside the Box SEO with SXO   The days of formulaic SEO (Search Engine Optimization) are long gone. While before SEO was rooted in meeting guidelines set by the bots Google uses to crawl through sites, now it is more about pleasing users. The latest S.E.O guidelines […]