January 8, 2016 How to Use Shopify Inventory Management to Handle Your Business Operations

Do you find yourself overstocking on some items and out-of-stock on others?  Do you know which products are your best selling and which are your least popular? All retail stores need to track their inventory and be able to manage their store with ease. Pen and paper […]

January 7, 2016 A Quick History of How Marketers Have Adapted on Facebook

Facebook has changed over the years. It has come a long way since first launching in the dorm rooms of Harvard, almost 12 years ago. Originally had no ads, no pages, and no newsfeed. Three features that make up the social media experience today, were not even […]

October 28, 2015 3 Effective Ways to Help Your Clients Get Their Products Seen and Sold

New stores are on the rise and so are the various products that are marketed. At the end of 2014, Shopify was hosting 140,000 online stores and that number is rapidly growing. Shopify is now hosting over 175,000 merchants. Creative marketing is a great way a store […]

August 6, 2015 13 Tips to win shoppers in a frugal back-to-school season

As the second largest event of the year approaches, retailers are now optimizing their sites back-to-school. In 2014, families spent an average of $669.28 on children in grades K-12 for school related items. However, this year, according to the National Retail Federation, parents will only be spending […]

June 29, 2015 Retaining Customers as an Ecommerce CEO

Retaining Customers as an Ecommerce CEO In today’s world, building an ecommerce site from scratch, is fairly easy. The platforms to start such sites are easily accessible and quite versatile. Some are complete “out-of-the-box” solutions, and some are a bit more extensive. However, using a platform and […]

November 4, 2014 Add a Blog to a Volusion Store

A blog is a cost-effective way to enhance your marketing strategy and grow your online business. With the blog feature integrated into your Volusion store, you can leverage Volusion’s marketing tools, improve your SEO strategy, and drive more traffic. Free blogging platforms like WordPress allow you to […]

August 15, 2014 Market your business on a budget

If you have a small business, it’s important to know how to market your business on a budget. These tips will help without breaking the bank. 1) Do you have a business website? No matter what type of business you are running, you should have a website […]

July 14, 2014 Building your brand!

Building your Brand! What is branding? And how do you measure it’s success? The concept of selling yourself has been around for decades and now, because of social media, the opportunities are endless. From the most popular outlets like Facebook, LinkedIn, Pinterest, Instagram, and Twitter, social media […]