What is your development approach like?

Our development approach is characterized by adaptability, flexibility, predictability, and practicality, specifically tailored for eCommerce. This approach allows us to minimize the risks associated with scope, time, and cost. Drawing from years of experience across various industries, we've learned how to defy the staggering industry average of 97% project failure rates. We offer two distinct development approaches: Agile and Hybrid, providing clients with options that best suit their needs.

Do you provide services to agencies and SaaS providers?

Absolutely, we do. MAKDigital caters to a diverse clientele, encompassing not only Direct Clients but also Agencies and SaaS providers. Our expertise spans various industry verticals, including B2B, B2C, SMBs, Marketplaces, Startups, and large enterprises. We offer our services to both digital and print agencies and extend our support to SaaS providers, including ERP, CRM, Gateways, and more.

Is it possible for you to devise an eCommerce strategy for my business?

Absolutely, our team of experts at MAKDigital excels in creating tailored, all-encompassing strategies that are uniquely designed to fit your business. What's more, we can even go a step further by developing a 3-year roadmap for your business. MAKDigital's eCommerce roadmap serves as a comprehensive three-year strategic plan, mapping out your company's future trajectory and the necessary actions to achieve your objectives.

Can you offer guidance in selecting the ideal platform for my business?

Certainly, MAKDigital is well-equipped to assist you in identifying the most suitable eCommerce platform for your business, taking into consideration your specific requirements and market dynamics. Additionally, we offer a range of services, including the integration of cutting-edge features into your online store, building a custom store from the ground up, and providing SEO optimization tailored to your needs.

How can I determine the most suitable eCommerce platform for my business?

Choosing the most suitable eCommerce platform for your business is a crucial decision that can significantly impact your online success. To determine the right platform, consider the following factors: Business Needs and Goals, Budget, Ease of Use, Scalability, SEO-Friendly and Flexibil

How can I determine the most suitable eCommerce platform for my business?

Selecting the perfect eCommerce platform for your business involves conducting an objective evaluation of your business and its unique requirements. Once you've identified all the necessary functionalities and features that need to be implemented on your website, our experts can guide you in narrowing down the best eCommerce platforms that align with your business needs.

What measures are taken to maintain the SEO strength of an eCommerce website after migration?

Migrating an eCommerce website can have a significant impact on its SEO strength if not executed carefully. To maintain and even improve SEO rankings after migration, we take several measures before, during, and after the migration process. SEO is an ongoing process, and it may take some time to regain or improve your rankings after migration. Consistency, quality, and attention to detail are key to maintaining the SEO strength of your eCommerce website.

What is MAKDigital's method for confirming the correct execution of SEO preservation?

To validate the accuracy of our SEO preservation efforts, we employ a thorough evaluation process. This entails closely monitoring the performance of your eCommerce store on the new platform. We meticulously assess factors such as ranking, impressions, click-through rates, and other relevant metrics to ascertain the effectiveness of our SEO tactics. This evaluation provides our SEO specialists with valuable insights into how your website is performing following the migration. Additionally, we continuously monitor Google Search Console and Google Analytics to gain a comprehensive overview of your eCommerce store's performance. Based on the gathered data and results, we are prepared to make necessary adjustments and improvements to further optimize your SEO strategy if required.

Client

ProAudio.comBigCommerce Website Redesign

Audio Engineering/Music | Launched 08/08/22

Founded in 1971 as Crouse-Kimzey Company, ProAudio.com is a Fort Worth, Texas based distributor and reseller for more than 400 professional audio, video, lighting and broadcast equipment lines. They are the supplier of choice for businesses large and small, individuals, churches, schools and contractors, in all 50 U.S. states and internationally.

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Concept

ProAudio approached MAKDigital looking to redesign their BigCommerce website theme and through additional web development services add some additional functionality and features to their site. Owning a professional-looking website in the music production industry is essential for success. The online storefront is where potential customers, clients, and collaborators will come to learn more about their services. An unfinished or beginner appearing site has the possibility of turning visitors away, someone may think their personal info would not be safely shared or cared for. A professional website will allow Pro Audio to compete with their competition by providing a reliable and aesthetically pleasing site that accurately reflects the quality of their work.

The site should be easy to navigate and have clear calls to action, so visitors know what the next steps are if they wish to engage with Pro Audio. Additionally, completing thorough SEO strategies will optimize the site for search engines, ensuring that Pro Audio pages rank organically higher on search engine result pages, thereby increasing visibility and attracting a broader audience. The new site is optimized for mobile devices and clearly displays their contact information, allowing potential customers to easily reach out.

Pro Audio Home, Category and Product page templates

Custom Templates + Webpages:

Services Completed:

Applications & Integrations:

BigCommerce Stencil
Cloudfare
Facebook Pixel
Google Ads
Google Analytics
MailChimp
Open Graph
React.js

Drag button left to see the difference!

Home Page
Category Page
Product Page

Redesign

The redesign was focused around reconstructing the Home, Category and Product pages. Creating an optimized customer experience journey through the site from landing page to checkout. This consisted of injecting style and branding to each layout, helping remind customers who they are shopping with. Keeping a consistent style and branding throughout the theme will make the new site appear much more professional and ready to compete with big-box brands! The old version of the ProAudio website had a large number of ‘white-space’ areas on each page leaving the site with an un-finished appearance. The redesigned site now has a great ebb and flow to it allowing for easy browsing by any shoppers.

colors:

Custom Features & Functionality

Added complex logic on product pages for product availability
Added complex mega navigation with ability to easily change advertisement promotions and category banners.
Created custom Brands page that allows for easy search by brand
Created custom mobile-navigation that allows for easy browsing through categories
Created custom Product page that utilizes Meta Fields Apps to extends product object
Created custom side-cart build, made with React components

Solution

Pro Audio had been struggling to keep up with their competition in the eCommerce space for some time. The appearance of their website was simply not up to the same standard as the competition, and Pro Audio was missing out on a great deal of potential business. However, with the help of MAKDigital, their website has been brought up to the same level as their competition. The new website design, which features a modern, professional look and feel, has enabled Pro Audio to capitalize on the full potential of their eCommerce capabilities. Along with the redesign we made sure to adhere to the highest standards for search engine optimization, assisting in the efforts to have Pro Audio pages reach higher ranks on search engines. With their new website, Pro Audio is now prepared to tackle all of their eCommerce challenges, and provide a more comprehensive user experience for their customers. The new site is set up for success, giving Pro Audio the opportunity to beat out their competition in the digital marketplace.