January 16, 2019 404 Pages – An Easy Path to a Better Site

Error 404, page not found. This is what greets a customer by default when they view a nonexistent part of your site. Boring, right? The customer was probably hoping to find something on that page, and instead of leaving them walking away disappointed, have a little fun […]

December 13, 2018 How To Match Keyword Research With Your Buyer’s Journey

The SEO Industry As long as the SEO industry has been around, so has keyword research. A system that has search engines built around around the term or query that users depict. Users query information into a text entry field, hit return and receive a list of […]

December 6, 2018 How Often Should You Post on Social Media

Social Media Rocks Your Business It is common knowledge that your business has to have a presence on social media. But it can be overwhelming. It is hard to find the right balance on social media platforms between connecting with your audience and squandering time on posts […]

December 5, 2018 Reconnaissance 101: How To Conduct Research For Your App

How To Conduct Research For Your App Recon 101: Anyone who has ever started to build an app know to find the problems that are only going to get worse and then fix them. You should know by now that you have a big problem, you must […]

December 3, 2018 5 Things To Know About New AdWords Interface

AdWords Has Been Re-Designed Google has done a redesign of AdWords. This is the first redesign in 8 years. The new AdWords redesign is automatically the default viewing option and will soon be the only option. We will check out five aspects of the redesign. This will […]

November 29, 2018 10 Ways To Establish Trust on Ecommerce Sites and Apps

The Trend of Declining Consumer Trust There has been a trend in the declining of consumer trust in all industries and organization. Consumers have turned away from traditional sources of expertise and now use the web as a vehicle of verification. We tend to trust our peers […]

November 28, 2018 4 Tips To An Amazing Logo

The Importance of A Logo By now, no one should have to explain how important logos are. Logos are important. We all can identify logos from our favorite brands since we were children. The power of symbols and how they are used enable us to form emotional […]

November 26, 2018 7 Tips To Make Your Site Mobile Friendly

Mobile Friendly Sites Make sure your site is mobile friendly. Make sure your site is responsive. Make sure your mobile customers are being looked after. That’s old hat. Simply being “mobile friendly” isn’t enough these days. With more customers suing their phones to make purchases, it’s time […]

November 23, 2018 The Structure of SEO Scams

The Structure of SEO Scams If you’re an ecommerce store owner, you have definitely received the unsolicited SEO email pitch! You’ve gotten them more than you probably more than you can count on your hands. If you are the lucky few who haven’t, its because your new […]

November 22, 2018 4 SEO Tactics You Should Avoid

Tactics You Should Avoid As far as search engine optimization goes, there’s a few horrifying stories. Search Engine Specialists tell tales amid the incandescent glow of their computer screens. It’s scary!! It’s about a terrifying monster. So scary, that it puts fear in the hearts of anyone […]