July 13, 2020 Truly Understanding Your Customer’s Preferences Through A/B Testing

  Truly Understanding Your Customer’s Preferences Through A/B Testing     If you are an e-commerce entrepreneur, chances are that you have heard or stumbled on the term called A/B testing. A/B testing is one of the strategies that can help improve conversion rates, return on ad […]

May 6, 2020 E-commerce Entrepreneurship Flourishes as Unemployment Rates Spike

  E-commerce Entrepreneurship Flourishes as Unemployment Rates Spike     For a fact, the rate of unemployment in America has reached overwhelming levels. More and more Americans have lost and will lose their jobs due to the impact of the COVID-19 pandemic. Despite the odds, there still […]

January 13, 2020 Progressive Web App Is Expected Dominate Ecommerce in 2020: You Should Be On Board

  Progressive Web App Is Expected Dominate Ecommerce in 2020: You Should Be On Board     Do you own an e-commerce platform and you want an app where your customers can have a more immersive online shopping experience, but you don’t have enough resources to build […]

December 16, 2019 7 E-commerce Design Trends For 2020

  7 E-commerce Design Trends For 2020     Some of the design trends that ruled in 2019 are mobile responsiveness, video, AI chatbots, etc. Now that we are going into 2020, as a designer or an e-commerce business owner, you should get familiar with some of […]

May 21, 2019 Ecommerce Support for Amazon and Google added to Magento

Adobe announced several integrations to the Magento platform it not so long ago purchased. At the 2019 Imagine conference, the integrations of Amazon and Google were revealed. This time around, the focus for Magento is on small and medium sized advertisers. These integrations will lead Magento into […]

April 4, 2019 What is AMP and How Do You Use it?

Accelerated Mobile Page First thing’s first. What’s an AMP page and why do you need/want it? Taken from the official page – https://www.ampproject.org/learn/overview/, it says “AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously […]

February 25, 2019 Creating 10/10 Product Pages

So, you’ve got your customer on your site, looking at all the cool, different, and unique, products your business offers. They click on the product page, and are turned away by the lack of captivating details and perhaps an unaesthetic layout to top it all off. The […]

February 5, 2019 Creating a Successful Navigation

An important thing to consider in any e-commerce site is the navigation experience. How does your customer get from point A to point B in the best way possible? This means having it easily accessible, streamlined and to the point, mobile optimized, and look as good as […]

January 29, 2019 What is a Bounce Rate and How it Can be Lowered

As an Ecommerce business the objective is to sell. Sounds simple, doesn’t it? Buyers keep buying, sellers keep selling, and the business stays afloat. Unfortunately the harsh reality is that this process, while simple, is not anywhere near a guarantee. The thought behind that is due to […]

January 28, 2019 Tips to Make Customer’s Feel At Home

One thing customer’s can never get enough of is feeling like their at home. By making a website as welcoming as possible within a businesses means, you can boost sales through customers satisfaction and approval of your site. A proven way to get customers to purchase off […]