The metaverse has been brewing underground for years, but it became the subject of popular discussions when Mark Zuckerberg announced the name change of Facebook to Meta in October 2021. Since then, everyone has been asking the same questions; what is the metaverse, what do you buy/sell […]
There’s no need to repeat the fact the world changed in 2020, and we are currently in an entirely new world. If you are familiar with history, you will know that changes like the one that started in 2020 affect every aspect of life, including marketing and […]
Coming from a year plagued with a pandemic, we can all agree that the world put a lot of pressure on 2021, hoping that this year will be better. Thankfully for most, 2021 is a better year than 2020. Even in eCommerce, 2021 has been more successful […]
Digital marketing is always changing, sometimes due to circumstances such as pandemics and new technologies. As a business owner, one of your jobs is to stay up to date on necessary trends and utilize them to your advantage. This year, a smart marketing tactic that can help […]
How E-Commerce Brands Are Leveraging Video Games A renowned e-commerce firm, Scuti has unveiled an eCommerce feature where advertising and sales can now be done in games. This is good news for online businesses as they can expand their reach to a whole new […]
Live Streaming Ecommerce May Be The Next Big Thing Live streaming eCommerce is growing and slowing taking over the eCommerce industry. Amidst the COVID-19 pandemic, this new niche is becoming a fertile ground for retailers in and out of China. In 2019 alone, iiMedia […]
Study Shows E-Commerce Shopping Patterns That Hint at a New Normal The need for digital goods and software products has risen since the onset of the COVID-19 pandemic has forced most people to work from home. Around the world, more shoppers and businesses worldwide […]
How E-commerce Businesses Can Get a Higher Yield on a Smaller Shopping Ad Budget in 2020 Accounting flat banners set with banking shopping and finance elements isolated vector illustration. How E-commerce Businesses Can Get a Higher Yield on a Smaller Shopping Ad Budget in […]
How to Make Money Off Youtube Without Having a Million Subscribers If you’re just starting out on YouTube, you might be anxious and overwhelmed about the whole creative process. How do you get started? How do you get an audience of millions to engage […]
Using Facebook Custom Audiences to Grow Your E-commerce Business Since the emergence of social media, Facebook has become one of the leading platforms for marketing and advertising. With over 2.5 billion active facebook users, it offers powerful tools for ad targeting, enabling businesses to […]
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