How does the new website design reflect ProDrinkingFountains.com's brand identity?

The new website design reflects ProDrinkingFountains.com's brand identity by using a modern aesthetic that is more visually appealing and brand-focused. The design incorporates the company’s colors and style, creating a cohesive and professional look that aligns with their brand image.

Pro Drinking Fountains Volusion to BigCommerce Migration Case Study

Name: User
Item: MAK Digital
Rating: 5
Author: Brett Wood

Water Fountains | Launched 03/17/21

ProDrinkingFountains is a division of Category Five Technologies, Inc. They carry the best quality in commercial drinking fountains with top trusted brands such as Elkay, Oasis, Haws, Sunroc and more. A few years ago, we redesigned their site on Volusion, and since then they have had great success and growth as a company. So, naturally, when it was time for ProDrinkingFountains to migrate to a more modern platform, they came back to us at MAKDigital. After much consideration, they decided it would be best to move to the more robust BigCommerce platform, as well as update their websites design yet again.

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Concept

Before Pro Drinking Fountains came to MAKDigital, they were running their business on an outdated platform and felt that it was holding them back from implementing newer features and growing their business even more. What they needed more than anything else was a modern platform that could accommodate their needs, and an even more modern design to complement their new changes.

Like many of our customers, after reviewing all of their options, Pro Drinking Fountains decided that BigCommerce platform would be the best choice for the future of their company. BigCommerce offers a much more robust platform with more modern features that they were unable to access on their previous platform. Along with their brand new BigCommerce web design, the improved framework will allow them to scale up their business, increasing revenue. We additionally put a focus on updating the site's BigCommerce SEO efforts, on-page optimizations, keyword research, and meta tag enhancements, all working in unison to increase organic search engine results.

Unlike many of the other companies for which we have done complete redesigns, Pro Drinking Fountains' website was not bad, nor was it that outdated. The website they were running on through Volusion was designed by MAKDigital in 2018, which is a situation we do not often find ourselves in. Although this challenge to out-do ourselves was new territory for us at MAK, we were highly motivated to show just how much we have improved in only 3 years. Since they were moving from Volusion to BigCommerce we had to carefully and meticulously conudct a BigCommerce data migration to ensure their data carried over to their new website.

By leveraging our expertise as BigCommerce developers and our commitment to providing cutting-edge BigCommerce site design, we were able to create a visually appealing, highly functional site that met all of Pro Drinking Fountains' needs. This strategic move has positioned them well for future growth and continued success in the marketplace.

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Redesign

As stated, we previously redesigned Pro Drinking Fountains website on Volusion in 2018. Their original website was beyond outdated and was not built to work on mobile devices at all. So, we updated the BigCommerce website design, and made it fully responsive to work on mobile. Fast forward to 2021, their business has had a lot of growth since the original redesign. Our goal was to improve and modernize their design, while also continuing to improve functionality on mobile devices. More than ever people are shopping from their phones rather than from a desktop or laptop, so with that in mind we built their new website for mobile first, making everything easier to navigate and use. The new aesthetic of the website is less bland, and more brand focused as well. We truly believe that we have outdone ourselves with this new design.

Utilizing BigCommerce Stencil and our expertise as BigCommerce elite partners, we ensured the website not only looked great but also performed exceptionally well. This involved implementing BigCommerce page speed optimization techniques to enhance the site's loading times, providing a seamless user experience across all devices.

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Solution

The migration to the BigCommerce platform allowed ProDrinkingFountains to access more modern features, which were not available on the previous platform. The improved framework has enabled the company to scale-up their business and increase revenue. MAKDigital ensured that the BigCommerce migration was smooth, with minimal disruption to the business operations.

MAKDigital's previous redesign of the ProDrinkingFountains website in 2018 was highly successful, but the team was motivated to outdo themselves this time. We leveraged our experience and expertise as a BigCommerce expert to deliver a new design that is visually appealing and highly functional.

Additionally, we provided ongoing BigCommerce retainer service to ensure that ProDrinkingFountains received continuous support and optimization, helping them adapt to changing eCommerce trends and maintain peak performance.

In conclusion, MAKDigital's solution for ProDrinkingFountains involved a complete redesign of the website and migration to the BigCommerce platform. The new mobile-first design and modern features of the platform have enabled the company to scale-up their business and increase revenue. The MAKDigital team ensures a smooth migration process, delivering a website that is visually appealing and highly functional.

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ProDrinkingFountains.com BigCommerce Migration: Everything You Need to Know About the ProDrinkingFountains.com Transformation

Why did ProDrinkingFountains.com decide to migrate from Volusion to BigCommerce?
What improvements were made to the website during the migration?
What specific features were integrated into the new BigCommerce website?
How did MAKDigital ensure a smooth migration process?
How has the redesign impacted ProDrinkingFountains.com’s business performance?
What was the focus of the redesign in terms of user experience?
What challenges did MAKDigital face during the redesign, and how were they addressed?
How does the new website design reflect ProDrinkingFountains.com's brand identity?
The new website design reflects ProDrinkingFountains.com's brand identity by using a modern aesthetic that is more visually appealing and brand-focused. The design incorporates the company’s colors and style, creating a cohesive and professional look that aligns with their brand image.

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ProDrinkingFountains.comVolusion to BigCommerce Migration

Concept

Custom Templates + Webpages:

Services Completed:

Art Direction / Web Design

UI Design

UX Design

BigCommerce Development

BigCommerce Integrations

BigCommerce Data Migrations

BigCommerce SEO Audit & Transition

Applications & Integrations:

Redesign

Custom Features & Functionality

Solution

Ask away, we're here to help!

Why did ProDrinkingFountains.com decide to migrate from Volusion to BigCommerce?

What improvements were made to the website during the migration?

What specific features were integrated into the new BigCommerce website?

How did MAKDigital ensure a smooth migration process?

How has the redesign impacted ProDrinkingFountains.com’s business performance?

What was the focus of the redesign in terms of user experience?

What challenges did MAKDigital face during the redesign, and how were they addressed?

How does the new website design reflect ProDrinkingFountains.com's brand identity?

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