GlowbackLED's previous website, while functional, lacked the visual appeal and brand representation needed to elevate its online presence. In a strategic move, MAK undertook the intricate task of migrating and meticulously debugging data from the outdated Volusion platform to the cutting-edge BigCommerce platform. Beyond a mere migration, our team embarked on a comprehensive redesign initiative, revolutionizing the site's aesthetics and functionality.
The transformation encompassed a complete overhaul, including the creation of a dynamic Home Page, Category Page, and Product Pages. However, our commitment to enhancing the user experience went beyond the surface. We introduced a groundbreaking custom product filtering page, seamlessly integrating React components. This innovative feature empowers customers to navigate through product groups effortlessly, streamlining their shopping journey.
Our social media post captures the essence of the project, showcasing our multifaceted approach. The migration involved intricate data transfers, leveraging our expertise to seamlessly transition GlowbackLED to the technologically advanced BigCommerce platform. Simultaneously, our team executed a bespoke design, incorporating visually striking elements that resonated with GlowbackLED's brand identity.
The project's success is a testament to our diverse skill set, as highlighted in the post. From SEO optimization to custom implementations with industry-leading tools such as ShopperApproved, Cloudinary, and Searchanise, every facet was meticulously addressed. The custom filtering category page, developed with React components, stands out as a testament to our commitment to innovation in improving user experience.
Technological prowess played a crucial role, with the utilization of BigCommerce, Avalara Tax, ShipStation, Shipper HQ, Rewind Backups, and Cloudinary. The implementation of Space48 Metafields Manager App further extended the capabilities of Categories and Products, showcasing our dedication to tailoring solutions to meet specific client needs.