eCommerce demand forecasting is a process that uses several essential metrics to predict future sales/demands for products or services. You can use demand forecasting to determine the future demands for your new products and the existing products you have been selling. The metrics used include repeat purchases, […]
Content Language Meta Tag: You can also use the content language meta tag, which serves the same purpose as the hreflang attribute. For example, when targeting a Chinese audience with the meta tag option, your code will have this; Top-level Domain Names: Big brands usually create a […]
YouTube is a social media video platform where anyone can publish videos for free, and YouTube is also the second-largest search engine after Google. As a result, businesses use YouTube to create awareness for their business, projects, and products/services. Unlike social media platforms such as TikTok, where […]
Before 2015, developers used to use build websites with scripting and rendering. HTML, CSS, and PHP were popular back then but limited in functionality, optimization, speed, and versatility. After a while, Javascript took over, and many developers started using it to build client-side Single Page Apps (SPAs). […]
If you’ve been a marketer for the last six months you’ve probably heard of Web3. Additionally, you would have seen a few notable changes that affect how you carry out marketing strategies and campaigns. Apple’s iOS 15 now restricts access to and collection of third-party user data. […]
Enterprise SEO has become a major area of focus for most businesses in the last few years. Many businesses have adopted enterprise SEO as a critical part of their strategy for learning about consumer behavior. Enterprise SEO is generally seen as the most cost-effective way for brands […]
If you are thinking about launching your own website, you probably have a possible domain name. You also may have come across a suggestion that using an exact match domain will help your site rank high on Google. An exact match domain (EMD) usually contains the keywords […]
In the beginning, when SEO became popular among digital marketers, most of them invested a lot of time and resources in researching the words and phrases to put in SEO content and campaigns. They added these keywords into everything and everywhere on their client’s website, most likely […]
Digital marketing is always changing, sometimes due to circumstances such as pandemics and new technologies. As a business owner, one of your jobs is to stay up to date on necessary trends and utilize them to your advantage. This year, a smart marketing tactic that can help […]
In the last few years, eCommerce business owners and SEO marketers have learned about the importance of user intent for optimizing SEO strategies. This will help sell your brand to your target audience, you need to understand them. How do they think, what is their goal, and […]
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