Mobile shopping is no longer the future—it’s the present. With over 60% of online purchases now happening on mobile devices , having a flawless mobile experience isn’t just a luxury, it’s a necessity. Yet, many eCommerce businesses unknowingly drive customers away because their mobile sites are slow, […]
A failed eCommerce migration can be devastating, wiping out years of SEO progress and causing businesses to lose so much of their organic traffic overnight. Today’s Closeout experienced this firsthand when their Volusion to BigCommerce migration resulted in a complete collapse of their search rankings. Within just […]
The B2B eCommerce industry is evolving rapidly, with new technologies reshaping how businesses operate, sell, and engage with customers. As digital transformation accelerates, staying ahead means embracing cutting-edge solutions that enhance efficiency, automation, and personalization. Whether you’re looking to improve operational workflows, enhance customer experiences, or gain […]
Trust is the foundation of any successful eCommerce business. Without it, visitors hesitate to make purchases, abandon carts, and seek out competitors with more credibility. With online scams, security breaches, and misleading product pages on the rise, customers have become more skeptical than ever. For an eCommerce […]
Search engine optimization (SEO) is one of the most powerful tools available to eCommerce businesses, yet many store owners overlook product page optimization when trying to increase traffic and conversions. A well-optimized product page isn’t just about looking good—it’s about ensuring that potential customers can find your […]
When it comes to eCommerce website design, B2B (business-to-business) and B2C (business-to-consumer) websites serve different audiences, operate under distinct purchasing behaviors, and require unique user experiences. A successful B2C website prioritizes a seamless, visually engaging shopping experience with an emphasis on quick transactions. Meanwhile, a B2B website […]
Understanding your target audience is essential for success in the competitive world of eCommerce. Whether you’re launching a new product or refining your marketing strategy, market research allows you to gather valuable insights that help tailor your offerings to meet customer needs. Big brands like Nike, Starbucks, […]
eCommerce in 2025 isn’t just thriving—it’s redefining the way people shop, with global online sales projected to exceed $7 trillion. In this competitive, fast-paced world, a secure checkout process is essential. It’s not just a nice feature; it’s a cornerstone of customer trust, business integrity, and brand […]
Website speed is one of the most critical yet often overlooked factors in eCommerce. A slow-loading website can frustrate visitors, lead to abandoned carts, and negatively impact search rankings. In an industry where user experience and convenience are paramount, ensuring a fast and smooth browsing experience is […]
In today’s competitive digital landscape, marketing is evolving at lightning speed. What worked last year might not resonate today. Businesses that don’t regularly evaluate their marketing strategies risk wasting money, losing leads, and missing opportunities. That’s where a marketing audit comes in. A marketing audit provides a […]
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