October 31, 2022 The Importance of Choosing Product Names and How to Choose Product Names

In many cultures around the world, names are special, especially the name of a person. That’s why many parents spend time researching names online and offline and consulting older family members before settling on a name to give their newborn child. Pet parents are not left out […]

October 28, 2022 Alternatives To Running Paid Ads to Promote Your Business

In 2022, many small businesses still struggle to promote their brand and products/services because they are competing against more established businesses with big enough marketing budgets. Despite numerous alternatives to promoting their businesses for free, some small business owners believe that a good product will sell itself […]

October 17, 2022 Understanding and Utilizing Local Marketing

Local marketing is a location-based SEO that helps eCommerce businesses to target more local buyers. Local marketing generally favors eCommerce businesses within the same local areas they are targeting. However, eCommerce businesses in any location can also reach local buyers in faraway regions. Local marketing is not […]

August 22, 2022 What Is New Media Marketing

Nowadays, there’s no hold back on where businesses explore to market their brand and products. When you spend a few hours on social media platforms such as TikTok and Instagram, you will come across subtle ad videos that paint a lifestyle picture of brands and products. And […]

May 2, 2022 Leveraging Experiential Marketing to Improve Customer Acquisition

85% of consumers say they are more likely to buy from a brand or pay for its services after attending events and participating in the brand’s experiences. Better still, 70% of these converted customers are more likely to become repeat customers. The stats show just how effective […]

April 15, 2022 Common Enterprise SEO Reporting Mistakes You Need To Avoid

You may have heard that investing in SEO practices is insufficient without monitoring your performance and keeping an accurate report. They say that you can use your SEO data to improve your search engine results in the long run. So, you take it seriously and monitor your […]

March 3, 2022 MAK Digital, Finalist in this years BigCommerce Partner Awards

MAK Digital Design, an award winning Digital Agency based out of New Jersey, found themselves in another opportunity to take home an award this past month. The BigCommerce Partner Awards are a recognition and celebration of top performing agency and technology partners for their extraordinary and innovative […]

January 20, 2022 7 Tips For Improving eCommerce Curbside Pick-up Operations

eCommerce businesses are evolving, and their mode of operation and practices are constantly improving. With the ongoing pandemic, there have even been more noticeable changes to the way businesses operate. Curbside pick-up service is one of the most notable additions to the way eCommerce businesses operate. This […]

December 31, 2021 Why Experiential Marketers Need To Start Learning About Web3

If you’ve been a marketer for the last six months you’ve probably heard of Web3. Additionally, you would have seen a few notable changes that affect how you carry out marketing strategies and campaigns. Apple’s iOS 15 now restricts access to and collection of third-party user data. […]

November 25, 2021 Marketing Strategies for the 2021 Holiday Shopping Season

Last year, holiday shopping was stifled because of the pandemic, and many businesses had to improvise to meet consumer needs. But this year’s holiday shopping won’t be like last year because the world is making a post-pandemic comeback. Deloitte predicts that holiday retail sales will grow by […]