February 13, 2023 LinkedIn Post Ideas for Businesses

With over eight million C-level executives and almost 800 million users across 200 countries, LinkedIn is a paradise for entrepreneurs. You will miss opportunities to network and build healthy relationships with other B2B brands if your LinkedIn game is subpar. Whether you have an in-house LinkedIn content […]

February 10, 2023 15 Instagram Post Ideas to Boost Engagement in 2023

If you have a business page on Instagram, then part of your customer base is on Instagram, and they have high expectations for brand content. With TikTokers showing that content can be captivating even if the topic is supposedly boring, brands are ready to bring their A-game […]

February 6, 2023 Benefits of Meta Business Suite For Your Business

Facebook’s decision to buy Instagram and WhatsApp in 2012 and 2014 created a giant social media ecosystem, now known as Meta — the name came in 2021 though. And Meta Business Suite, formerly Facebook Business Suite, has lots to offer social commerce merchants. Businesses won’t spend over […]

February 3, 2023 One-Click Checkout; The Shopping Solution to Boost Your Conversion Rates

Every day, online shoppers seek better ways to shop with almost zero stress. It’s the duty of eCommerce stores to foster convenient shopping or risk losing their customers to rival eCommerce stores. Every second counts when shopping online, especially since the attention span of modern buyers keeps […]

January 27, 2023 First-Party Data VS Third-Party Data; Finding a Lasting Solution to Data Privacy

Every year, data privacy becomes a prominent topic in government, tech spaces, and among consumers. In 2018, the General Data Protection Requirements (GDPR) became effective for companies operating in Europe. In January 2020, the California Consumer Privacy Act became effective. In 2021, Apple released iOS 15, reducing […]

January 23, 2023 2023 Guide to Creating Shoppable Instagram Content

Never has there been a time in history when shopping was this easy, accessible, and diverse. Buyers have multiple shopping options to choose from, and it gets overwhelming sometimes. We have the good old in-store shopping, pop-up stores, buy online pick up in-store (BOPIS), and multiple eCommerce […]

January 20, 2023 Afterpay, Klarna, and Affirm; Top 3 Buy Now Pay Later (BNPL) Apps

If you’ve ever shopped online in the last decade, chances are you’ve come across the buy now pay later (BNPL) model. The BNPL model removes the constant worry about what buyers can afford upfront, making it easier for them to shop within and above their immediate budget. […]

December 2, 2022 How To Increase Your AOV During The Holiday Season

Every holiday season, buyers flock to online and brick-and-mortar stores in a frenzy to shop until their bank accounts scream for help. No wonder eCommerce merchants make the most sales during the holiday season. In fact, according to Statista, eCommerce retail sales are expected to hit a […]

November 7, 2022 Impact Of COVID-19 on eCommerce

The Covid-19 pandemic as we know it changed our world in 2020. We had to rely on social distancing and reduced or complete halting of social activities, etc. eCommerce has changed a lot since the pandemic as consumers have developed a new shopping habit that is more […]

November 4, 2022 Abandon Cart Email Examples You Can Use

Did you know that a whopping 88% of eCommerce carts get abandoned? Sure, you might be generating more sales than ever before due to the recent eCommerce boom, but you are also losing more than three times your sales to the “abandoned cart syndrome.” You can solve […]