Top 5 Reasons to Consider Magento for Your eCommerce Site

If you’re looking to start your eCommerce site, or even change from your current platform; I’m sure there’s some confusion as to which platform you should go with. You’re going to need a platform that will meet your business needs, be affordable, user-friendly, and so on.

Magento is an eCommerce platform that has all of these qualities and more. It’s the most popular platform and is used by over 20% of eCommerce websites. Just some of the big names that use Magento’s services are Nike, Samsung, RosettaStone, Vizio, Paul Smith, Olympus, Ford, Nestle, Men’s Health, Vizio, Lenovo, and so on. Here are 5 features that make Magento so impressive:

1. SEO Friendly

Your site needs to be optimized or made SEO friendly if you wish to be easily found when users search for products and services that are similar to yours. Magento was designed to make it super easy to customize and/or alter URLs, Meta tags of products, categories, content pages, keywords, descriptions and so on. It also has HTML and Google specific sitemaps for users which help make it easy for Google’s bots to crawl on the pages and pick it up for display in the top search pages.

2. Overall Customization

There are thousands of extensions available for Magento, many of which have been created by Magento’s developers themselves – easily one of the platforms biggest advantages for being an open-source platform. This of course allows for easy and extensive customization of the eCommerce website. Custom modules can be added without causing disruption to the source code. All updates run smoothly, and no updates are split. If your budget is tight, you can also choose from the available free eCommerce themes too.

3. Performance and Functionality

Magento’s wide range of features makes it one of the best eCommerce platforms among open-source and restrictive segments. It provides you with everything you may need to manage an online business, including inventory management and promotions. The built-in features ensure a proper user engagement experience and sales boosting potential. This functionality allows Magento to be a rock star where performance is concerned. If you need a bit more functionality, you can simply adjust your website execution by arranging a few parameters. Its high-end cache systems help in boosting site performance.

4. Scalability and Flexibility

No matter what size your organization is, you can always use Magento to launch your eCommerce site; you can scale your Magento site to meet the needs of your growing business. You’re probably asking yourself how Magento is able to do this? Magento allows you to add innumerable products to your online catalogue and even process hundreds of orders without disrupting the site’s performance and functionality. Its advanced storage system ensures that you don’t require expensive hosting framework to make it responsive. Magento is so versatile that you can use it across most any industries; if the existing components don’t meet your requirement, you can just build your own extensions to make it work for you.

5. Responsive

Thanks to the integration of HTML 5, there are tons of professional responsive templates available to help you get where you want to be. With the arrival of Magento CE 1.9 and Magento EE 1.14, responsive design is now stronger than ever. This means that regardless of what device you’re browsing the site on, you will get the same great experience every time. This feature makes Magento infinitely preferable to others as a large number of people are switching over to mobile search and shopping.

Contact Us Today!

At MAK Digital Design, our developers expertise has enabled dozens of our clients to boost sales and multiply their revenues effectively with beautiful eCommerce websites hosted by Magento. If you’re looking to discuss your project with one of our experienced Magento developers, give us a call at 1.888.553.8776 or contact us on our site here