Category: Tips & Tricks

In the B2C sector, customer reviews serve a simple purpose. eCommerce vendors put products online, then customers buy, receive their orders, and leave a review, and this helps other customers with their purchase journey. Unlike B2C, B2B buyers are not easily influenced by other customer reviews. They […]

At the sight of legacy code, developers fall to their knees under an imaginary rain in the middle of the road screaming why me. Well, that’s just to add drama, but really, developers have enough horror stories to tell about their frustrating experience with legacy code. Sometimes, […]

Most businesses have suffered for the last two or three years because of the ongoing Covid-19 pandemic. Hence, businesses had to change their traditional operating models to adapt to the fast-changing, tech-driven environment. We can expect more drastic changes and trends in the next few years, as […]

Affiliate marketers have established a bold reputation for themselves in the last decade such that during popular discussions about lucrative skills, affiliating marketing often make it to the list. Affiliate marketing can help you increase sales, but when you bring search engine optimization (SEO) into the mix, […]

Last week (02/21/22), OpenSea, the eBay of NFTs, lost users’ assets worth $200 million to a phishing scam. OpenSea users, NFT skeptics, and everyone in-between have been talking about this situation since then. OpenSea is getting the flack for not being secure enough to protect its customer […]

Let’s face it—we’re living in a digital world. The internet is an integral part of our lives, and that includes the way we shop. If you have an eCommerce website and want to stay on top, you must always be thinking about how to optimize your SEM […]

There’s no need to repeat the fact the world changed in 2020, and we are currently in an entirely new world. If you are familiar with history, you will know that changes like the one that started in 2020 affect every aspect of life, including marketing and […]

Content Language Meta Tag: You can also use the content language meta tag, which serves the same purpose as the hreflang attribute. For example, when targeting a Chinese audience with the meta tag option, your code will have this; Top-level Domain Names: Big brands usually create a […]

YouTube is a social media video platform where anyone can publish videos for free, and YouTube is also the second-largest search engine after Google. As a result, businesses use YouTube to create awareness for their business, projects, and products/services. Unlike social media platforms such as TikTok, where […]

Enterprise SEO has become a major area of focus for most businesses in the last few years. Many businesses have adopted enterprise SEO as a critical part of their strategy for learning about consumer behavior. Enterprise SEO is generally seen as the most cost-effective way for brands […]