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November 29, 2023
The Rise of Virtual Influencers: A Paradigm Shift in Marketing
In the ever-evolving landscape of digital marketing, the emergence of virtual influencers represents a paradigm shift in influencer marketing. While traditional influencers have long dominated social media platforms, brands have been experimenting with digital personas for decades. Iconic figures like the M&M’s characters and Mr. Peanut acted […]
