Outdoor/Adventure Industry Web Development, Web Design, and Online Marketing Services

MAK Digital is here to help you improve your Ecommerce website, we understand not every industry is treated the same, by customers and lawmakers alike. Here at MAK, you’ll find a proud group of individuals who love the Outdoor lifestyle. Being based in South Jersey we are right next to opportunities to hike, fish, surf, bike, climb and more and constantly take advantage! We have gathered all our collective knowledge on running an Ecommerce website in the Adventure industry below for your consumption.

If you have a project you believe MAK can tackle request a free quote today!

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Are you looking to sell your camping equipment and outdoor gear online?

If you have been considering selling outdoor equipment online, you’ve probably wondered how you would fair against the competition. One small business online vs the big-box retailers, luckily for you the power of ecommerce is a beautiful thing, allowing for anyone to compete on the same level without having the same resources. Every industry is equipped with their own struggles and difficulties, MAK knows better than most how to leverage your advantages, so you’ll never have to worry. If creating a unique customer experience custom-tailored to your brand and likeness sounds right for your business, there may be substantial benefits to aligning with a qualified Ecommerce agency.

The Outdoor/Adventure Industry is growing, along with the need for online development and marketing.

Whether you’re in camping, hiking, hunting, fishing, biking, climbing, or just selling to collectors, the online Outdoor/Adventure industry is thriving. In the US alone the Outdoor Equipment industry had a 6.8 billion dollar market in 2022. Since 2020 there is no exception to the continued shift from shopping in-store to buying products online.

Marketing Services for the Outdoor/Adventure Industry

In the Outdoor/Adventure industry being able to compete with the big box dealers is a top priority, you should make sure your ecommerce site is ranking high on search engines. Search engine optimization (SEO) is the best way to help your site start ranking better and if done yourself the cheapest method!

SEO can be self-taught and utilized while taking advantage of paid advertising to give your ecommerce business a significant boost in traffic.

An Agency Built on Trust

With MAK you’ll get a partner who delivers, we keep our word. The only surprise you’ll receive is a notice everything is done earlier than expected. Together we will build your ideal ecommerce experience, separating you from your competition. Trust us when we say you won’t be disappointed.

We Create Lasting Partnerships

Throughout our time in the ecommerce space, we made sure to cultivate lasting relationships with our clients and partners. A website much like a car requires consistent maintenance and care, we want to be the ones helping you grow to your next level.

Your Project, Your Timeline

We are prepared to adapt to any timeline you deem necessary. If you need things done quickly so you can be ready to launch, we’ll have you ready. MAK Digital prides itself on upholding our supreme quality while adhering to strict time constraints.

Company Profile

MAK Digital’s client Campman offers a unique selection of outdoor equipment and gear. MAK helped Campman overhaul their user experience and move off of an outdated platform that was hindering their growth.

SCARPA Women's Terra GTX Hiking Boots
Coaxsher RP-1 Scout Radio Chest Harness
Hestra Tived Glove

Outdoor/Adventure Shops need an agency like MAK Digital to help with web design for their ecommerce website.

MAK Digital is a full-service marketing, web design and development agency that helps ecommerce merchants sell online, design and develop their store, improve their brand, increase sales and conversions, optimize SEO, and just flat-out grow their online channels.

MAK Knows the Outdoors

But don’t just take our word for it.

The success we experienced after working with MAK was almost invaluable, they're a company that will make your eCommerce journey a breeze! No matter what complications or roadblocks presented themselves the MAK team was swift and effective in dealing with them. Rest assured any other eCommerce work we need will be done by them!"

KrisCEO Campman

You need an agency who can get the maximum out of every aspect of your project!

Ecommerce is a very tricky landscape to maneuver, and we have the experience to lead you through unscathed. We understand what makes an impactful design layout, how to mold the experience around your brand ensuring when the customer thinks of the Outdoor lifestyle they think of you too. When teaching the work needed for optimized search engine results we make sure you understand everything, we firmly believe in the “teach a man to fish” saying. With MAK Digital you’re apart of the team, and we always take care of each other. Here is a very brief snapshot of some things make can help you achieve:

Best of breed experience

  • Eye-catching marketing emails to save the sale and drive more customers to the site Lightning fast page load speeds
  • Responsive website that is truly optimized for every device
  • Back-end systems that streamline fulfillment, customer service, and more
  • Tightly integrated best-of-breed solutions that operate as a singular, well-oiled machine
  • Custom features & functionality that offers a catered experience to your specific customers, for your specific business and industry
  • Data-driven decisions based on thorough testing, testing, and more testing. Running multiple A/B tests at any given time to maximize efficiciency and ROI on any improvements made

Modern site design UI / UX

  • Follows all current data-driven best practices
  • Customized experience based on your customer personas and how they shop and buy products you sell
  • Stunning lifestyle and product photography that captures the brand and relates to your customer personas
  • Next-level materials, including videos, that provide visitors with useful, engaging information and proper guidance throughout the shopping and buying process
  • A clearly defined brand that inspires people to engage, participate, and purchase, and is known and respected among your verticals

Engaging and capturing customers everywhere they are

  • Properly configured and Utilized analytics for full insight and knowledge into where improvement needs to be made; no guesswork or shooting from the hip
  • Properly mapped out plan of attack for conquering the most powerful keywords for your industry
  • Minutely refined content that maximizes search-engine value for building on organic rankings
  • Social media presence that adds true value and is highly engaging and engaged by your customers
  • Meticulously-planned ad campaigns that target the right people in the right way, with custom-designed landing pages to engage each persona in the way that inspires them most
  • Masterfully executed blog that is enriched with quality content to the point of attracting non-customers to engage with your brand

MAK Knows Ecommerce

Specialists with over twenty years of online commerce success, committed to driving revenue and exceeding client expectations!

About MAK Digital

MAK is a family-owned, family-operated digital agency headquarted in a rural area of South Jersey. We’ve been in business since 2014, serving clients in a multitude of different verticals with everything from strategy, design, marketing, development, and more. Being located in New Jersey gives us a first-hand view of the issues that arise from overbearing and restrictive gun laws, and all of the problems that brings. MAK takes a libertarian approach to business, which means our personal or political views do not, in any way, influence how we conduct business.

You can be rest assured that as a gun merchant, you will be treated with the same level of care and devotion that we bring to every relationship.

Talk to an expert Today!

Fill out this quick form and a MAK sales professional will be in touch with you right away.