Semantic Analytics: How to Track Performance and ROI of Structured Data If you are interested in tracking the ROI of adding semantic markup to your website, while, at the same time, improving your web analytics, this is the post for you!! Come on in and read on!
We all know that content is the master of this universe. Search engines and social media provide compensation for original, applicable and factual content. There was a time when you push articles that had no real girth with a few keywords, however; that time is passe. People […]
How will 2015 eCommerce trends affect your business? Well, there’s a lot in store for you. Bottom line: more people are changing the way they shop. It went from brick and mortar, to online shopping, and now mobile! Believe it or not, the small screen of your […]
Search Engine Optimization (SEO) is becoming an eminent need of businesses. The businesses are becoming more aware of the need to implement and understand at least the basics of SEO. But if we explore blogs and websites, a lot of uncertainty can be found on the “Basics […]
It is well known that SEO is really important for small businesses too! But, when we talk about the implementation of SEO, it is rather difficult than merely knowing about it. It can actually be complex. Big companies like Google and Microsoft hire some of the smartest […]
The SEO technology keeps on changing with evolving industry trends and Google’s evolved terms and guidelines. But, one thing has not changed yet, not even expected to be changed in future is link building. Importance of links can never be defied. Obviously there are certain other fundamental […]
After Matt Cutts declared that links are bad/ over/ dead, many clients develop an assumption that spending on SEO and link building is of no use. This leads them to enact haphazard decisions and loosing great traffic. Even in 2014, many websites lost their SEO results with […]
The current scenario is all about engaging traffic! While checking the traffic engagement, we found that traffic from Facebook is decreasing on the other hand traffic from Google + is constantly on hype. Which means Google+ is the new audience engager! Everybody does not have Google+ presence […]
Many of the big companies got misapprehensions by the recent Google Panda updates, as they mistakenly noticed the misleading rise in traffic as a positive signal of SEO. Unfortunately, that baleful rush led to Google witnessing a havoc of poor user engagement due to duplicate content, thin […]
Building Links versus Building a Business The SEO and link building industry is constantly evolving with new techniques and new elements constantly being added to the methods. The role of social media in engaging the customers is inevitable- through comments, mentions, links, content, shares etc. However, many […]