Every business owner wants to dive head first into the world of S.E.O, expecting to multiply their page views and ad clicks ten fold within their first marketing campaign. Unfortunately, it isn’t so easy, and it takes a whole lot of time if you want to do […]
Error 404, page not found. This is what greets a customer by default when they view a nonexistent part of your site. Boring, right? The customer was probably hoping to find something on that page, and instead of leaving them walking away disappointed, have a little fun […]
No matter what you’re selling, the common goal of all businesses is to get customers buying, spending more, and coming back. With an ecommerce business, the steps taken to achieve this goal are quite different from the old school ‘touch and grab’ appeal of brick and mortar […]
As long as the SEO industry has existed, so has the importance of keyword research. A foundational pillar of SEO, it revolves around understanding the search terms users type into search engines and mapping them to user intent. When someone enters a keyword phrase into Google or […]
Social Media Rocks Your Business It is common knowledge that your business has to have a presence on social media. But it can be overwhelming. It is hard to find the right balance on social media platforms between connecting with your audience and squandering time on posts […]
How To Conduct Research For Your App Recon 101: Anyone who has ever started to build an app know to find the problems that are only going to get worse and then fix them. You should know by now that you have a big problem, you must […]
November 29, 2018
10 Ways To Establish Trust on Ecommerce Sites and Apps
The Trend of Declining Consumer Trust There has been a trend in the declining of consumer trust in all industries and organization. Consumers have turned away from traditional sources of expertise and now use the web as a vehicle of verification. We tend to trust our peers […]
The Importance of A Logo By now, no one should have to explain how important logos are. Logos are important. We all can identify logos from our favorite brands since we were children. The power of symbols and how they are used enable us to form emotional […]
Mobile Friendly Sites Make sure your site is mobile friendly. Make sure your site is responsive. Make sure your mobile customers are being looked after. That’s old hat. Simply being “mobile friendly” isn’t enough these days. With more customers suing their phones to make purchases, it’s time […]
The Structure of SEO Scams If you’re an ecommerce store owner, you have definitely received the unsolicited SEO email pitch! You’ve gotten them more than you probably more than you can count on your hands. If you are the lucky few who haven’t, its because your new […]
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