The live chat became a common feature on modern websites and apps in the last few years. Although most businesses don’t know how to maximize the chat feature, 75% of customers prefer live chat over other communication channels. With an average response time of 15 seconds, buyers […]
What is Website Usability Testing Website usability testing is the process of observing how users interact with a website to evaluate how the website’s design and functionality help them achieve their goals. Website usability testing can help you learn how your web visitors navigate your website, carry […]
A wireframe is a simple structural design of a digital product with minimal color and graphics showing the basic functionality users will interact with when using the product. Wireframing is a drawing of shapes — squares, rectangles, circles, etc. to visualize the product user interface, using lines […]
One of the best products of modern technology is eCommerce. The convenience of shopping online and getting home delivery is refreshing, although not without its cons. When shopping in-store, buyers receive personalized customer support that helps them understand the store’s shopping process, the buyer’s product choices, and […]
You might be asking yourself, what’s so special about a younger customer base and why should you target them? The simple answer is most eCommerce shoppers are young, and as more of them start earning, their purchasing power will keep increasing. In 2020, millennials spent around $1.4 […]
While many factors help online shoppers decide what eCommerce store to shop at, website loading speed is a deal breaker. According to Think with Google, as page loading time goes from 1 second to 3 seconds, the probability that visitors will leave increases by 32%. Hence, eCommerce […]
In the last few years, startups have had to choose between no/low-code and full-code for web development. Low/no-code is the complete lack of or limited use of code for web app and website development, and full-code is similar to the traditional use of code. The rise of […]
Although eCommerce enthusiasts have been emphasizing the advantages of going digital for the B2B industry, only a few B2B companies paid attention. It took a pandemic for most B2B companies to recognize the need for a digital storefront. By 2022, nearly two-thirds of the B2B industry, spanning […]
Of all the factors that contribute to the success of eCommerce stores, the product page is arguably the one that matters the most. Regardless of pricing, customer service, and marketing, if buyers land on a product page with a disappointing design, they will be discouraged. Except they […]
45% of American households own at least one firearm, and the firearm industry contributes over $70 billion to the US economy. Clearly, there’s a large market for guns and firearms accessories, but a large percentage of the firearm industry is stuck operating offline. Why? Because the eCommerce […]
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