Introduction: In today’s competitive digital landscape, acquiring new customers is a significant achievement. However, retaining those hard-earned customers is equally vital for the sustained growth of any business. One powerful tool in the marketer’s arsenal to foster customer loyalty is the post-purchase email. These well-timed and well-crafted […]
Introduction In today’s competitive e-commerce landscape, shipping plays a vital role in customer decision-making. Questions such as “How much does shipping cost?” and “When will my order arrive?” have a significant impact on whether a purchase is completed. Customers now expect both free shipping and fast delivery, […]
CHAPTER 1: Comparing V2 and V3 Product Experiences and Considerations Product data being moved from v2 to v3 In 2019, BigCommerce upgraded our products to support more features that our merchants need to grow, such as omnichannel sales, API accessibility, SKU-level attributes, more intuitive options, and variants […]
Unveiling the Challenges and Pursuing Effective Solutions for Inclusive Web Experiences Introduction: As the Internet becomes increasingly intertwined with our daily lives, it is essential to ensure that individuals with disabilities have equal access to online content and services. Achieving web accessibility requires a multifaceted approach that […]
Enhancing BigCommerce Page Speed for Improved Organic Traffic | MAKDigital Introduction: When it comes to online selling, ensuring a positive user experience is crucial in gaining customer trust and maximizing conversions. To achieve this, slow loading speeds and dissatisfactory website performance can drive potential customers away to […]
Understanding E-Commerce Conversion Rates Before delving into the strategies, let’s clarify the concept of e-commerce conversion rates. This KPI measures the percentage of e-commerce customers and users who successfully complete a desired action on your platform. For instance, it reveals the ratio of visitors who finalize a […]
The Role of Site Structure, Sitemaps, and Google Search Console When it comes to site structure, envision a spider meticulously weaving its web, ensuring every strand is connected for seamless navigation. Similarly, your website should offer a well-organized structure with interlinking between pages and categories, allowing Google […]
Section 1: Understanding Google Sitelinks 1.1 What Are Google Sitelinks? Google sitelinks are additional links that appear beneath the main search result on Google’s search engine results pages (SERPs). They provide users with quick access to internal pages of a website directly from the search results. Sitelinks […]
8 Powerful Prospecting Phrases That Challenge Sales Norms In the world of sales, prospecting fearlessly is often touted as the key to success. However, true fearlessness in prospecting goes beyond pushing past objections and trying to convert every “no” into a “yes.” It’s about gracefully accepting rejection […]
Defining UI Design UI Design refers to the process for creating the visual layout and appearance of software, apps, websites, or any digital interface that users interact with. Examples of UI components include button arrangements, instructional copy for account creation, and icons that guide users through a […]