March 12, 2021 Including SMS In Your E-Commerce Marketing Strategy

Including SMS In Your E-Commerce Marketing Strategy   In the world of today, the internet rules and so, many e-commerce marketers focus on internet-enabled marketing avenues such as email marketing and social media marketing. However, if you learn about the surveys on user behavior with text messaging, […]

March 2, 2021 How To Market Your E-Commerce Brand On TikTok

How To Market Your E-Commerce Brand On TikTok   TikTok, which was launched 5 years ago in China by ByteDance, has become the beehive of social media activities. It is now one of the most downloaded apps on both the Android and iOS stores. Recent statistics have […]

January 3, 2021 Simple Ways to Start An Apparel Company

  Simple Ways to Start An Apparel Company       If you find yourself constantly thinking about creating clothing designs, launching and selling clothes, chances are this is your passion and you have to try it. What’s the worst that can happen? You learn new skills, […]

December 28, 2020 When Is The Right Time To Start Using 3rd Party Shipping Software?

  When Is The Right Time To Start Using 3rd Party Shipping Software?       As a startup business owner, you will face several challenges that come with the terrain. Your response to the challenges will determine whether your business will scale up or will keep […]

November 2, 2020 Reasons Why E-commerce Startups Fail

  Reasons Why E-commerce Startups Fail       The e-commerce industry is a lucrative one, it provides an alternative source of income for many people. For so many people, the e-commerce sector is their major source of income, and given the continuous growth of the industry, […]

July 15, 2020 SMS Marketing: What Is It And Why Should You Be Doing It

  SMS Marketing: What Is It And Why Should You Be Doing It     Most people think of SMS as an old-school way of communicating and they are not totally wrong. However, SMS has remained relevant over the years blending well with newer methods of communicating. […]

July 13, 2020 Truly Understanding Your Customer’s Preferences Through A/B Testing

  Truly Understanding Your Customer’s Preferences Through A/B Testing     If you are an e-commerce entrepreneur, chances are that you have heard or stumbled on the term called A/B testing. A/B testing is one of the strategies that can help improve conversion rates, return on ad […]

May 29, 2020 Live Streaming Ecommerce May Be The Next Big Thing

  Live Streaming Ecommerce May Be The Next Big Thing     Live streaming eCommerce is growing and slowing taking over the eCommerce industry. Amidst the COVID-19 pandemic, this new niche is becoming a fertile ground for retailers in and out of China. In 2019 alone, iiMedia […]

April 3, 2020 How to Maintain Communication With Customers Amidst the Coronavirus Outbreak

  How to Maintain Communication With Customers Amidst the Coronavirus Outbreak     From Gal Gadot singing John Lennon’s ”Imagine” with some of her actor friends to John Legend having live sessions on Instagram Live, if you have been paying attention, you would realize that lots of […]

March 20, 2020 Content Still Reigns Supreme In 2020: Why You Need To Make Use of a CMS

  Content Still Reigns Supreme In 2020: Why You Need To Make Use of a CMS     A content management system is a form of encoded modifiable computer instructions that helps to create, correct and publish contents on a website. CMS is an important aspect of […]