YouTube is a social media video platform where anyone can publish videos for free, and YouTube is also the second-largest search engine after Google. As a result, businesses use YouTube to create awareness for their business, projects, and products/services. Unlike social media platforms such as TikTok, where […]
eCommerce businesses are evolving, and their mode of operation and practices are constantly improving. With the ongoing pandemic, there have even been more noticeable changes to the way businesses operate. Curbside pick-up service is one of the most notable additions to the way eCommerce businesses operate. This […]
In the last decade, traditional and eCommerce brands were introduced to influencer marketing. A type of marketing where brands can lean on the reputation of influencers to market their brand or product. This decade has something else to offer, called the creator economy. The creator economy stems […]
Before 2015, developers used to use build websites with scripting and rendering. HTML, CSS, and PHP were popular back then but limited in functionality, optimization, speed, and versatility. After a while, Javascript took over, and many developers started using it to build client-side Single Page Apps (SPAs). […]
Enterprise SEO has become a major area of focus for most businesses in the last few years. Many businesses have adopted enterprise SEO as a critical part of their strategy for learning about consumer behavior. Enterprise SEO is generally seen as the most cost-effective way for brands […]
If you are thinking about launching your own website, you probably have a possible domain name. You also may have come across a suggestion that using an exact match domain will help your site rank high on Google. An exact match domain (EMD) usually contains the keywords […]
If the 2010’s taught us anything it is that eCommerce is consistently reaching new heights. Offering lucrative opportunities makes now the best time to transition into the space. According to Statista, more than 230 million buyers now shop online in the US alone. However, the eCommerce industry […]
Coming from a year plagued with a pandemic, we can all agree that the world put a lot of pressure on 2021, hoping that this year will be better. Thankfully for most, 2021 is a better year than 2020. Even in eCommerce, 2021 has been more successful […]
Last year, holiday shopping was stifled because of the pandemic, and many businesses had to improvise to meet consumer needs. But this year’s holiday shopping won’t be like last year because the world is making a post-pandemic comeback. Deloitte predicts that holiday retail sales will grow by […]
More than half of American consumers can’t afford everything they need or want because they live paycheck to paycheck. But this shouldn’t stop anyone from getting essential items or even some nice-to-have items. Considering that many American consumers fall under this category, it would be unwise for […]
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