MobileOptimization2

Low mobile conversion rates are one of the biggest factors that prevent eCommerce brands from being able to grow to their full potential.

There’s a good chance your website is not optimized to convert mobile traffic since mobile conversion rates are still lagging behind desktops across our entire industry.

If there’s any doubt in your mind that your website isn’t up to par, we’ve compiled some strategies for you to leap ahead of the competition.

1. Focus on speed. Assume your consumers aren’t connected to wifi on their mobile device

There’s nothing more frustrating than a website loading slowly on a personal device. Your visitors expect to view your mobile site with the same speed they would with their desktop.

One way to mitigate slowness on your website is to reduce any unnecessary Javascript Parsing. All those