Outside the Box SEO with SXO The days of formulaic SEO (Search Engine Optimization) are long gone. While before SEO was rooted in meeting guidelines set by the bots Google uses to crawl through sites, now it is more about pleasing users. The latest S.E.O guidelines […]
Managing Redirects the Right Way When businesses go through site migrations, redirects are an important topic to be discussed. When working with redirects, it is incredibly easy to have things go wrong. However, when done right, they can be of tremendous benefit to the site’s […]
For starters, it is important to know two things, what are keywords, and what is SEMrush. From Wikipedia, SEMrush is a software that provides intelligence data including website traffic information, keywords projected AdWords spend, site audit, topic research, lead generation, and other SEO-related data. Now for a […]
Understanding the keywords to use in your website content is just as important as ensuring that your webpage shows up in search results. Effective keyword research will let you know your target market and the medium they are using to search for your products and services. It […]
Every day, people go on the internet to search for products and services that they can get fast within their proximity. For example, Mr Alec needs to find an electrician to help him fix the electrical problems he is facing in his house as fast as possible. […]
Accelerated Mobile Pages (AMP) is Google’s solution for making websites load faster and smoother across all mobile devices. As an open-source project from Google, AMP allows pages to load almost instantly, improving both user experience and search rankings. For eCommerce businesses using BigCommerce to showcase their store […]
In 2019, no one is expected to manually run their digital marketing, there are tools available for almost every function. While digital marketing tools cannot do the work without you first setting them up, the tools can make your digital marketing seamless and more efficient. The question […]
”Change is constant”. Some in the e-commerce industry would jokingly argue that change is more constant in the e-commerce industry. The moment you master a trend it slips away, new trends take over and you start learning again. This also applies to SEO. Some years ago, many […]
Everyone on the internet has at some point stumbled on some popup, video or article talking about SEO. While everyone might not understand SEO or know how to use it, an e-commerce owner cannot afford to be ”everyone”. You need to learn as much as possible about […]
BigCommerce SEO is a walk in the park for SEO experts, I mean, that’s why they’re called experts right? However, for developers, SEO probably gives a lot of them a ”here we go again” feeling of no excitement. The concern is, SEO is so important in e-commerce […]
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